Programa completo do Congresso - Associação Brasileira de ...

Hotels
The main Brazilian and international hotel chains have operations in
• São Paulo has 410 hotels and 46,000 rooms
• The average hotel occupancy in São Paulo was 61.66% in 2006
• The average daily rate was R$ 121.05 in 2006
• 350 motels
• The months with the highest occupancy rates are, respectively:
Culture and leisure
• The city offers: 410 hotels, 280 cinemas, 88 museums, 120 theaters,
27 large-scale cultural events per year, 184 nightclubs, 75 libraries,
41 heritage sites, 41 street festivals, 72 shopping centers,
53 parks and open space areas, 10 tourist information offices, 39
cultural centers, 9 film clubs and special movie theaters, 7 performance
halls, 7 sports stadiums, 69 sports clubs, 10 bike paths, 2
yacht clubs, 12 golf associations or clubs, 1,000 fitness centers and
4 theme parks.
• A raceway that hosts the Brazil Formula 1 Grand Prix
• With more than 600 plays performed per year, São Paulo is the
Main menu Programme Abstracts Workshops São Paulo all of the best
October 57.36%, June 56.51%, August 56.27%, November 56.23%,
July 54.61%, March 54.20%, May 53.39%, September 52.14%, April
47.93%, December 47.44%, January 40.42% and February, 38.21%.
main cultural center in Brazil
• Leisure options from theme parks to beautiful beaches, with dream
hotels and luxury spas, are just two hours away from the city center
• These outlying destinations are perfect for radical sports, ecotourism,
sunbathing or a dip in the sea, or even a waterfall
• Everything is close by, and it’s very easy to hire transport services
or rent vehicles of any size, a guarantee of fun and relaxation when
work is done. Before or after your event, take advantage of your
visit to check out Ilhabela and Costa dos Alcatrazes
Gastronomy
12,500 restaurants, 52 types of cuisine, 500 Brazilian barbeque restaurants, 250 Japanese restaurants, 15,000 bars, 3,200 bakeries, 10.4
million rolls baked per day or 7,200 per minute, 1,500 pizzerias, 1 million pizzas baked per day or 720 per minute, 2,000 deliveries per day
São Paulo has the second highest number of restaurants of any city Brazilian Gastronomy, Accomodations and Tourism Association (Abresi)
* Sources: Editora Abril, Japanese Restaurant Guide - Editora JBC and the
Commerce and finance
• 240,000 stores
• 4,000 pharmacies
• 5,000 pet shops
• 72 shopping centers, which receive 30 million visitors per month
and have over 7,000 stores in a wide range of segments
• 900 open markets a week
• 864,000 credit card transactions per day
• 1,931 bank branches
• 59 specialized shopping districts catering to 51 segments
• 34,000 industries
• The city’s economic output is R$ 263,1 billion, or 12,3% of Brazil’s
GDP (SMF/2005)
• The capital’s nine most important assets are its commercial areas,
gastronomy, Sala São Paulo, cultural events, the Mercado Municipal,
Anhembi Park – Convention Center, MASP, Ibirapuera Park and
nightlife. Average asset usage is 56%. (Tourism Marketing Plan for
the City of São Paulo - SPCVB)