Haier strongly believes
Haier strongly believes that, to be deeply satisfied and live happily, compromises are not the solution: not for us, nor for you or your clients. This is the reason for the highest quality offered by Haier: a high quality product leads to high quality in life, even when you are dealing with domestic household, electrical goods or air conditioning. We also believe that the secret behind successful living is the ability to maintain deep relationships and to involve every element within a group. This is why we at Haier see the essence of globalization in the localization of our activities and also of our employees; to become part of the local community while creating a global brand. This year alone, Haier has established 19 trading companies, 5 design centres, 24 manufacturing facilities and 4 industrial parks outside China. Haier also has 58,800 sales outlets in over 160 countries, employing more than 50.000 people around the world. A global production range of 90 product lines and 15,000 models: the results of intensive research into a better quality of life for everyone. To fly higher. Come and see our White Goods in Hall 4.1 Stand 107 and Brown Goods in Hall 25 Stand 116 www.haiereurope.com Haier Deutschland GmbH Im Westpark 15 – 35435 Wettenberg Tel: 0641 97442300 - Fax: 0641 97442333 Kundenservice: 0180 5393999 Info-de@haiereurope.com Haier Europe Trading Srl – Branch Italy Via De Cristoforis 12 – 21100 Varese Tel: 0332 24511 - Fax: 0332 245148 Call Center Info: 199 100912 het_italy@haiereurope.com
NEWS MEDIA WEEK AT IFA Under the heading of medienwoche@IFA the Berlin Media Week 2008 will be taking place in direct association with IFA for the first time from 29 August to 5 September. The conferences, An event chaired by Sabine Christiansen will report from IFA 2008 on various aspects, including the CNBC format “Global Players”. This outstanding programme will feature an international dialogue involving top decision-makers from business and politics. panel discussions and keynote speeches involving the Media Board, Medienanstalt Berlin-Brandenburg and the gfu, the organiser of IFA, will combine to form a joint congress programme for the Three exclusive panel discussions for a selected group of participants will provide industry experts with details about the following subjects. “Web 2.0: How does convergence connect consumers and businesses?”; “How are consumers changing the way they buy CE?”; “How ‘Green’ is ‘Green’ really in Consumer Electronics?”. The third panel will feature in a television broadcast by CNBC. The success of the US panel, which was first organised for an international press conference in April, has led to its first time. Starting on Monday, 1st September, the Congress will meet at the ICC to discuss current issues involving media policy and media regulation, and will also be presenting new subject matter, new business models and new forms of distribution for the world of digital media. One of the highlights will be an exclusive keynote address by the Director General of the BBC, CNBC PANELS ADD TO INTERNATIONAL FLAVOUR Mark Thompson, on Tuesday morning, on the subject of "Public Service Broadcasting and New Media” with an introduction by Lutz Hachmeister Institute for Media Policy. continuation at IFA in Berlin. The exclusive discussion forums involving leading journalists from the USA will comprise three debates on topical consumer electronics issues (“Guessing Apple’s next move”), electrical domestic appliances (”Consumer Electronics and White Goods: the interactions between the markets in the U.S. and in Germany”), and the subject of blogging (“Blogging in Germany and the US: What German Bloggers could learn from their US-colleagues”). SHHHH!!... WANT LESS NOISE? LESS VIDEO NOISE THAT IS... IFA International is a CLEVERDIS Publication • 65 avenue Jules Cantini - Tour Méditerranée - 13298 Marseille • France • Tel: + 33 4 42 77 46 00 • Fax: + 33 4 42 77 46 01 • SARL capitalised at €128,250 - VAT FR 95413604471 • RCS Marseille 413 604 471 • E-mail : info@cleverdis.com • www.cleverdis.com During IFA : Press Center – Hall 6.3 • Tel: +49 (0)30 3038 81136 • Fax: +49 (0)30 3038 81146 • E-mail : info@ifa-international.org • www.ifa-international.org • Publisher: Gérard Lefebvre • Publishing Director: Jean-Guy Bienfait • Project Manager: Bettina Badon • Editor-in-Chief: Richard Barnes • Associate Editor: Jooree Cho • Editorial team: Bruce Cooper, Marc Dezzani, Gary Smith, Jo Stephens • Photos: Didier Baverel • Videos: Sacha Le Corroler • Design & Page Setting: Serge Aznar, Hélène Beunat, Valentina Russo To contact them : first name.last name@ifa-international.org • Cover : © Photos Messe Berlin GmbH • Printing: Möller Druck und Verlag GmbH (Berlin, Germany) • With the participation of: Ugo Massacrier, Jean-François Pieri, Raphaël Pinot, Masha Polshinskaya, Mareike Vitt © CLEVERDIS 2008 - Registration of Copyright August 2008 - ISSN pending Information presented in this publication is purely indicative in order to illustrate subjects contained therein. No guarantee can be given as to the accuracy of data or content at time of printing and thus the latter should not be used for professional or commercial ends. While all efforts have been made as to accuracy and pertinence of content and data contained in this publication, CLE- VERDIS may in no case be held responsible for the consequences, whatever their nature may be, that may result from the interpretation of this data or content, or any eventual errors therein. Any reproduction of the content of this publication, even partial, by any means whatsoever, is strictly prohibited without the prior autorisation of the publisher. Any copy, whether by photography, photography film, magnetic tape, disc or other means constitutes a forgery, liable to punishment under French law according to the legislation of 11 th March 1957 covering copyright. All brands cited in this publication are registered trade marks and/or belong to companies which are their respective proprietors. The publishers and editorial staff decline all responsibility as to opinions formulated in this publication by those interviewed or cited therein. Their opinions are entirely their own, and are included with the understanding that they contain, to our knowledge, no malicious intent. The inclusion of all texts, photographs and other documents supplied by those included in the encyclopaedia imply the acceptance by their authors of their free publication therein. Documents and photographs will not be returned. It should be understood that this publication contains forward-looking statements that involve risks, uncertainties and assumptions. All statements other than statements of historical fact are statements that could be deemed forward-looking statements. Risks, uncertainties and assumptions include assumptions relating to the timing of the recorded date. If any of these risks or uncertainties materialises or any of these assumptions proves incorrect, actual results could differ materially from the expectations outlined in these statements. Cleverdis assumes no obligation and does not intend to update these forward-looking statements during the period of publication. Photo Credits and Copyright: All Rights Reserved. < Technical and Scientific Forum (TWF) Hall 5.3 (Booth #22) With DVB-SH, thanks to an exclusive error correction technology, the picture has never been quieter! Come to the Alcatel-Lucent booth and see how it works... and learn about all the advantages of the fabulous new DVB-SH Mobile TV standard as it rolls out worldwide. IFA International • Friday, 29 th August 2008 www.ifa-international.org 7
