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Preview Edition - IFA International

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Preview Edition - IFA International

preview edition international O f f i c i a l D a i l y N e w s S o u r c e f o r I n t e r n a t i o n a l V i s i t o r s a t I F A Monday 30 th August 2010 The IFA-Boost Factor! The Consumer Electronics Sector Powers Ahead… and IFA again is the Driver! The latest figures published by GfK are proof of the fact… Europe’s Technical Consumer Goods sector is out of the doldrums – especially in Germany. In the CE sector, the German GfK TEMAX barometer for the second quarter of 2010 saw INCREDIBLE sales growth of 14.6% and a total market value worth EUR 2.5 billion. After last year’s miraculous show despite the economic crisis, we thus head into this 50th IFA on the wave of an unprecedented economic groundswell, made even more positive by the fact that IFA is THE show where the biggest business deals are done. "IFA is THE show where the biggest business deals are done." Edition While at last year's IFA, more than three billion Euros in deals were signed on the show floor, this year, the figure is expected to reach a new record. .../ News cont’d page 7 Hall 5.2 Stand 101 Hall 22 Stand 101 Contents 03 > NEWS 11 > conferencE preview 13 > MARKET & TECHNOLOGy TRENDS 17 > Exclusive interviews 20 > PRODUCT TRENDS 27 > HALL PLAN 31 > Special Feature - Cell TV in Japan 20 > PRODUCT TRENDS Cont'd 39 > sustainable development initiatives 43 > Trade news 45 > the diary of miss ifa 47 > WHERE TO GO in Berlin EXCLUSIVE INTERVIEWS Fumio Ohtsubo President – Panasonic "Focusing our efforts on the environment, we must lead the world in functioning as a Green Innovation Company" See page 39 René Aubertin CEO - Haier Europe "Haier wants to mix what we call the local management and the Chinese culture." See page 17 Miss IFA Celebrates 50th Edition of IFA! read more Page 3. This Year’s Trend – Customisation! With more than 1-million different permutations on how you make your own individual home theatre system, in design and technical specs, the high-end German AV brand Loewe presents its “Individual” range at this, the 50th IFA. Not bad progress, considering the brand has been with IFA right from the beginning – in the early 20’s! Read more about Loewe’s new products on p.20… Kevin Kyungshik Lee Vice President - Visual Display Samsung Electronics "...we are preparing our 3D TV, Blu-ray and content service “total solution” this year to provide a new experience to the customer..." See page 19 Dr. Jörg Ehmer CEO ElectronicPartner "Based on the huge media coverage we believe that IFA will attract even more consumers this year." See page 43

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