Zirve Eki - ISTANBUL REstate
Zirve Eki - ISTANBUL REstate
Zirve Eki - ISTANBUL REstate
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15 Haziran 2010<br />
And this is an area we are working on that we think will be<br />
one of the most interesting things if we can solve this problem<br />
that is floating around in the energy world today. I am going<br />
to use a very simple example for you to illustrate this point.<br />
Let's look at regular commercial light bulbs, incandescent bulbs<br />
versus fluorescent bulbs. Everybody knows fluorescent bulbs<br />
are good things. Well, the wattage, is a 100 watts in<br />
incandescent, it is 25 watts in a fluorescent bulb. The lumens<br />
which is the amount of output, the light output is the same<br />
for those two light bulbs. The life of the incandescent bulb is<br />
a 1000 hours, for a fluorescent bulb it is 10.000 hours. But<br />
the bulb cost is much cheaper. Its 50 cents for the incandescent<br />
bulb here, 6 dollars and 97 cents for the fluorescent bulb. For<br />
a thousand hours of operation, the cost is 10 dollars for the<br />
incandescent bulb, it is 2.50 for the fluorescent bulb. And then<br />
the energy cost per year assuming you use that light bulb for<br />
six hours a day, is 21 dollars versus 6 dollars. So that is 10<br />
dollars versus 2.50. So the actual savings per year, excuse me,<br />
the cost is, 21.90 versus 5.47. So the point is this: if I switch<br />
from an incandescent bulb to a fluorescent bulb, it is a 254%<br />
return on investment. So, in other words, the cost of paying<br />
more for the fluorescent bulb over the incandescent bulb given<br />
its energy consumption and its life span is a 254% payback.<br />
And 114 day payback in terms of dollars. So this just gives you<br />
an illustration of the longer that I use the light, if I used it 12<br />
hours a day, I get a much shorter payback period and the<br />
return of investment is a lot higher. We all know that, the<br />
longer we use the lights; the more efficient they are going to<br />
be in terms of the savings. But here is the question. I invest<br />
6.47 because I am paying that amount for the fluorescent bulb<br />
and that gets me a savings of 15.43 per year which is the 254<br />
ROI. What would cause that cash float to not happen? That<br />
is the key to this analysis. We are trying to save what is the<br />
volatility of an energy savings cash flow, sounds kind of financy<br />
and it is. But just step through and it is very very simple logic.<br />
What would cause that not to be there? Well, there is really<br />
three things that can happen. The cost of the bulb is wrong.<br />
Gayrimenkul <strong>Zirve</strong>si 10<br />
So maybe it is more expensive or less expensive, don't know,<br />
what happens to the price of light bulbs over time. The second<br />
is maybe the efficiency of the bulb is wrong. The engineers at<br />
Philips and Siemens tell me it's 68% efficient or 90% efficient.<br />
Maybe they are wrong. And then the third is energy cost. And<br />
we know what we think happens long run with energy cost,<br />
don't we? Do they go which way? Do they go up? How many<br />
years do you think energy cost go up? See nobody is awake.<br />
It's a test, how many if you think go down? Ok. So. We think<br />
that they go up. Let's look at some of the numbers here. The<br />
cost of the bulb. So this is what the price of fluorescent light<br />
bulbs have done over the last three years. They have gone from<br />
7 dollars to 6 dollars and 87 cents. So we have seen a decline<br />
in the price of light bulbs. So that would mean that I am going<br />
to get the savings because the light bulb prices don't go up.<br />
They go down. Everybody believe that one? I think so, it sounds<br />
pretty reasonable. What about the efficiency of the bulb? Well,<br />
incandescent bulbs last for a 1000 hours and they put up 17.5<br />
luminescence per watt. CFL's which are fluorescents last 10.000<br />
put up 7. LED's last 60.000 hours and put up 2.92. The point<br />
here is technology has created the situation where light bulbs<br />
are getting more efficient. So that means that is not going to<br />
get in the way either. And then the third thing is simply to say<br />
what about the price of the energy? So this is the cost of<br />
electricity on average in the US. And if you ask me that line<br />
looks like, that yellow line looks like it goes up. Don't have to<br />
be a statistician to understand that one. And then we just draw<br />
that kind of bluish line as a trend. So the long run trend in the<br />
US for electricity prices is going up. So if prices are going up,<br />
what does that mean? My energy savings will get bigger, not<br />
smaller. So looks to me like three of the things I just sourced<br />
to you are going to get fairly certain over time. So let's just<br />
start with what energy is done up through 2010. Let's assume<br />
that energy prices do continue to go up. The green line<br />
represents the savings per year that I would get, by investing<br />
in that new technology of a light bulb. So the question becomes<br />
what could cause that not to be there? The only thing that<br />
GYODER 63