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PDF (PhD Thesis Susan Chipchase) - Nottingham eTheses ...

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Figure 4.1. Examples of pairs of negative, neutral and positive objects used in<br />

Experiment 5. These were presented in colour for the experiment.<br />

Emotion ratings.<br />

There were 810 photographs of objects (405 pairs) rated individually<br />

for valence and arousal on an 11-point scale, from -5 (negative) to +5 (positive)<br />

and -5 (calming / soothing) to +5 (exciting / agitating) respectively.<br />

Participants were told to base their ratings on their initial reaction to the objects<br />

in the photographs. Twenty University of <strong>Nottingham</strong> students conducted the<br />

ratings (15 female; Mean age: 20.15 years, SD 0.75). The negative, neutral and<br />

positive groups of stimuli were given distinct mean average item ratings (with<br />

range and standard deviation in parentheses) for valence of -2.37 (-4.35 to -<br />

0.50; 0.90), 0.60 (-0.45 to 1.55; 0.46) and 2.36 (1.55 to 3.45; 0.41) and for<br />

arousal of 1.91 (0.70 to 3.53; 0.65), -0.26 (-0.45 to 0.5; 0.41) and 0.65 (-1.65 to<br />

2.55; 0.97) respectively.<br />

Perceptual features<br />

i) Similarity.<br />

There were 405 pairs of photographs of objects rated for similarity<br />

between the items in a pair by 10 University of <strong>Nottingham</strong> students (7 female;<br />

Mean age: 26.80 years, SD 3.46 years). Each pair was rated on a scale of 1<br />

(items incredibly similar) to 10 (items incredibly different). The average ratings<br />

of similarity between items were comparable between the negative, neutral and<br />

135

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