18.07.2013 Views

PDF (PhD Thesis Susan Chipchase) - Nottingham eTheses ...

PDF (PhD Thesis Susan Chipchase) - Nottingham eTheses ...

PDF (PhD Thesis Susan Chipchase) - Nottingham eTheses ...

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

et al., 2008; Kensinger et al., 2007a; Rowe et al., 2007) we would predict that<br />

eye movement measurements will reflect greater attention on negative than<br />

neutral or positive objects, with less attention on backgrounds with negative<br />

than neutral or positive objects.<br />

Attention at the time of encoding has previously been examined using<br />

divided attention tasks to assess the amount of attentional capacity required for<br />

the emotional enhancement of memory (e.g. Kern et al., 2005; Talmi et al.,<br />

2007) but these studies have not been able to assess the relative distribution of<br />

attention to central and peripheral elements of stimuli, which the measurement<br />

of eye movements will allow. Eye movements enable us to record several<br />

different measurements: total gaze duration as a measure of the amount of time<br />

people look at different components of a scene, number of fixations to indicate<br />

the amount of eye movements people make when looking at different<br />

components of a scene and average fixation duration as a more sensitive<br />

measure of processing difficulty where longer durations are often found with<br />

more complex stimuli. Research into reading has shown that words which are<br />

rarely encountered have longer average fixation durations than words which<br />

are commonly encountered (Rayner & Pollatsek, 1989), suggesting that<br />

average fixation duration reflects processing difficulty.<br />

The aim of this experiment is to examine whether the central/peripheral<br />

trade-off found with negative, but not positive or neutral, scenes in Experiment<br />

6 could be explained by attentional effects at encoding. We predict that for<br />

negative objects people will tend to look for a greater amount of time at the<br />

object than the background, but that any such bias will be reduced or absent for<br />

neutral and positive stimuli. We predict that the same pattern of memory<br />

160

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!