Working and ageing - Cedefop - Europa
Working and ageing - Cedefop - Europa
Working and ageing - Cedefop - Europa
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CHAPTER 3<br />
Demographic changes <strong>and</strong> challenges in Europe with special focus on Germany 55<br />
more attractive, so that waged work could compete better against<br />
non-waged work activities. Job enrichment <strong>and</strong> a more attractive<br />
working environment might, therefore, prove effective (Sørensen<br />
<strong>and</strong> Møberg, 2005). Counselling both enterprises <strong>and</strong> older<br />
persons could be a promising element to identify new chances –<br />
especially for the predicted skills shortage <strong>and</strong> demographic<br />
changes. In Germany, employment agencies are the first contact<br />
points for both.<br />
3.5. Empirical results from CVTS3 <strong>and</strong> the<br />
AgeQual project<br />
Discussion on the influences of push, pull, jump, stay <strong>and</strong> (re)entry processes<br />
makes it clear that public policy can primarily influence pull forces <strong>and</strong> indirectly<br />
stay <strong>and</strong> (re)entry forces which govern exit <strong>and</strong> entry mechanisms on the<br />
labour market, the supply side. However, policies influencing enterprises have<br />
a role to play as well – it is also important to consider the dem<strong>and</strong> side of the<br />
labour market. Importance of the dem<strong>and</strong> side is most directly related to stay<br />
<strong>and</strong> (re)entry forces, since enterprises decide on hiring <strong>and</strong> firing. Ability of<br />
enterprises to avoid involuntary ʻjumpʼ is limited in the short term, but could be<br />
improved over the longer term if enterprises concentrate their personnel<br />
policies more on training/retraining <strong>and</strong> improving working conditions in<br />
enterprises. Stay <strong>and</strong> (re)entry forces are significant in negative aspects of pull<br />
forces. To attract appropriate staff an enterprise must ensure that the working<br />
conditions resulting from a personnel policy are well adjusted to the – divergent<br />
– preferences of both existing staff members <strong>and</strong> those to be recruited.<br />
What can enterprises do for older employees (stay) <strong>and</strong> eventually for older<br />
unemployed persons ((re)entry)? Which measures are enterprises initiating<br />
<strong>and</strong> how can they afford support (such as financial support or counselling)?<br />
Some answers are given in the next sections: first, by presenting some results<br />
of the third European continuing vocational training survey (CVTS3) <strong>and</strong> the<br />
additional German CVTS3 survey ( 16 ). Second, the Leonardo-II project<br />
AgeQual, continuing vocational training for older employees in SMEs <strong>and</strong><br />
development of regional support structures, shows how enterprises can be<br />
supported, for example by regional qualification networks.<br />
( 16 ) Especially the latter survey shows that provision of effective support for older employees requires<br />
a differentiated mixture of measures.