Boxoffice-December.02.1950

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7iJcL4AiK^to*t ^cficnt By ISABEL OLDER for these in the year ending June 30, 1950. European projector carbons, mostly from France and Germany, are providing stiff competition for American suppliers, and are threatening to absorb the market entirely. PRODUCTION OF TELEVISION and radio sets will drop 25 to 40 per cent after the New Year, in the opinion of industry leaders, as a result of the 70 per cent cut in civilian deliveries of cobalt ordered by the National Production Authority. Sale of cobalt, frozen temporarily two weeks ago, were resumed last week at 30 per cent of the volume during the first half of this year. This restriction on the steel-hardening agent important in making magnetized parts of radio and TV sets, together with the 35 per cent cut in civilian use of aluminum, effective January 1, will hit the industry hard. "The industry faces dwindling production in the first quarter of 1951—and after that it will grow worse," said a spokesman for the Radio-Television Manufacturers Ass'n. Representatives of RTMA met last week in Washington with NPA Administrator William H. Harrison, to consult on the problem caused by heavy defense stockpiling of radar and electronics equipment, in closed session. It was learned here, however, that the industry group feels that as a result NPA will provide enough materials to keep the plants running at a reduced rate, and that defense orders later would "take up the slack." Had the freeze on cobalt been continued, industry plants would have had to shut down by the end of next month, according to the spokesman. Cobalt, described as "highly essential" in the making of magnets for radio and TV loudspeakers, is imported from Africa. Trade Practice Group Named for Radio-TV WASHINGTON — Robert C. Sprague, president of the Radio-Television Manufacturers Ass'n, this week appointed an RTMA trade practice conference committee to meet with the Federal Trade commission in a fair trade practice conference for the television industry. This move follows closely an announcement by the Federal Trade commission that it was looking into the "child appeal" advertising of several TV set manufacturers, but RTMA described this as "pure coincidence." The fundamental Objective of the conference, according to RTMA, will be to extend and apply the trade practice rules for the radio manufacturing industry, promulgated June 22, 1939, to the television manufacturing industry. atres, and plans to build a strong chain of outlets in Havana and the interior. "Film City," in the outskirts of Havana, is now in operation. Nine U.S. distributors took up headquarters there in September, and adequate office facilities have been provided. Buildings are modern, air-conditioned and fire resistant. HAITI IMPORTED 133 FILMS in the year ending September 1949, of which 70 per cent were American, with the remaining 30 per cent exclusively French, the Department of Commerce reported. A new distributor entered the field last year and estimates he will average 30 full-length films a year. Up to then, two distributors had been doing all the importing. Current practice is to import one positive print, rented for six months to a year, and re-show it in the capital every two or three months. Average run is about three days, and annual revenue to U.S. film industry is estimated at $30,000. There are 16 theatres operating in Haiti. IN FINLAND, PRODUCERS expect to complete 15 feature films in 1950. Difficulties have been great, with production costs rising from about $26,000 in 1946 to $43,000 in 1950. The summer was marked by labor conflict and threatened strikes, resulting in higher wages for many groups connected with filmmaking. Admission prices have increased, and attendance is off. A total of 19 new theatres have been started in small towns, but 30 have gone out of business. One of the most serious problems is the shortage of raw film. Importation from England is blocked, although some importation has been authorized from Belgium. At present 75 per cent of the raw film used comes from the USSR with the remaining 25 per cent almost exclusively from the U.S., Golden said. PAKISTANI CENSORS VIEWED 52 feature films during the third quarter of 1950, according to the Department of Commerce. Of these 17 were American and 14 Indian. This is a drop in American competition, compared to the first nine months of 1950 considered as a whole, during which 177 feature films were reviewed, of which 34 were American and 90 Indian. The formation of the Pakistani Film Advisory committee may be a significant factor in this picture. At its first meeting, in August of this year, it was resolved that Pakistani theatres should be asked to show a fixed quota of native films each year, and a subcommittee was appointed to investigate the question levying a reciprocal duty on films imported from foreign countries. NATHAN GOLDEN of the Commerce Department film branch also issued several other reports during the week on motion picture business in foreign lands. <strong>Boxoffice</strong> receipts in Havana totaled $819,000 in the third quarter of this year, he reported. This is a gain from $692,000 in the same quarter last year, and $803,500 in the second quarter of this year. A total of 102 films were shown, of which 66 were American made, accountng for 75 per cent of the total gross, and 17 were Mexican. Six Cuban films were in production or awaiting release. A new company, called Cines Cadena de Ora, S. A., has been formed to develop a chain of theatres which will specialize in Spanishlanguage releases. Organized by a large Mexican theatre impresario, it has taken over management of the Encanto and Alkazar the- ARGENTINE THEATRES total 8,057 now operating, and an additional 465 commercial outlets using 16mm films. Golden further reported. About 1,500 35mm houses operate regularly, the rest are in operation only part of the year. Almost every small theatre in the interior is using old French or German projectors adapted to sound with Argentine-made equipment. Equipment used in the Buenos Aires area is good. The need for U.S. equipment is great, but only the largest houses could afford it, even if the government authorized its purchase. U.S. carbons are offered in Argentina at about twice the price of German carbons, because of the unfavorable exchange rate. All but the most delicate pieces of equipment are being manufactured in Argentina, although the rate is insufficient to meet the demand. A relatively good 35mm projector, equipped with Philips sound equipment and sold under the name of Philips, is made in Argentina and production ranges from 50 to 70 projectors a year. Uranium Firm Under Probe Headed by Paul McNutt NEW YORK—State Attorney General Nathaniel L. Goldstein created a sensation in financial and film circles by announcing that he was investigating the sale of American-Canadian Uranium Co., Ltd., stock under the "blue sky" laws of the state. Paul V. McNutt, chairman of the board of United Artists, is president of American- Canadian Uranium and Josiaii Marvel jr., former minister to Denmark, is vice-president. Goldstein said that "insiders" control 83 per cent of the stock and that the remaining 17 per cent is being sold in New York for $3.50 per share. It is listed as having ten cents par value. United Para, to Pay 50c NEW YORK—Directors of United Paramount Tlieatres, Inc., have voted a dividend of 50 cents per share on the common, payable December 20 to holders of record on December 5. Leonard H. Goldenson, president, made the announcement. PERUVIAN CENSORS reviewed 135 feature films during the third quarter of 1950. Of these, 51 were U.S. productions and 26 were Mexican. Some theatres which were closed have been renovated and reopened, and several new ones have been built. Importation of U.S. equipment is subject to stringent control, and this equipment is being supplied on an increasing basis from Europe. Sale of equipment parts, which is not restricted, is active. Around $40,000 was spent of record December 1. Paramount Declares Dividend NEW YORK—Tlie board of directors of Paramount Pictures Corp. has voted a quarterly dividend of 50 cents per share on the common, payable December 1 1 to stockholders 30 BOXOFFICE December 2, 1950
merica s Jsfi •/ COLUMBIA PICIURES preseols JOAN WENDELL CRAWFORD COREY • ;^"; ONE OF THE FIVE BEST PICTURES OF THE YEAR • LUCILE WATSON ALLYN JOSLYN • WILLIAM BISHOP • K.T. STEVENS Screen Play by Anne Froelick and James Gunn Based on the Pulitzer Prize winning play. XraiKS Wife." by George Kelly Produced by WILLIAM DOZIER . Directed by VINCENT SHERMAN A renowned Pu/ifzer Prize play brings JOAN CRAWFORD her greaiesf emotional role.
Page 1 and 2: m flHlBIll Entered is Mcond-titu na
Page 3 and 4: (A .rvos\«- I Celebrate the Happy
Page 5 and 6: Technicolor Gi!Y COOPER^ RUTH ROMAN
Page 7 and 8: j , — ' w-;"'i,uffl»^'''W 'I i.
Page 9 and 10: . . CAN'T RELEGATE DRIVE-INS TO STA
Page 11 and 12: A Message of Vital Importance To Al
Page 13 and 14: ), [he lAL WALLIS ptember AfFair AN
Page 15 and 16: FIVE SONGS Scott "making vivid impr
Page 17 and 18: TOTAL COST: $6,000,000 'Quo Vadis'
Page 19 and 20: FOR EVERY HOUSE IN THE LAND! iTi^l"
Page 22 and 23: New Approaches to Sharing Advertisi
Page 24 and 25: UowVI'i The h\g Egg of T/ie Egg and
Page 26 and 27: LETTERS THAT COMPO-TOA CONTROVERSY
Page 28 and 29: charles ...the talk of the trade n3
Page 32 and 33: — . . Maxwell . . . Borrowed . .
Page 34 and 35: MGM Tieups Geared to Aid Subsequent
Page 36 and 37: 160 — Showmanship Exhibitors' To
Page 38 and 39: 14-Ton Missile (It's Real) Rockets
Page 40 and 41: : Dec. Manager in Snrall College To
Page 42 and 43: ' Smart Outside Flash Costs Little
Page 44 and 45: . . William . . . . Andrew . . Paul
Page 46 and 47: %ei^ %imi MOTION PICTURE mJECTORS..
Page 48 and 49: BRITISH FEATURE RUNS GAIN STEADILY
Page 50 and 51: Television Ads Continue To Overshad
Page 52 and 53: . . Wally . . Ralph . . . For . . H
Page 54 and 55: TBA Television Clinic Agenda Comple
Page 56 and 57: STUDIO PERSONNELITIES Barnstormers
Page 58 and 59: ^(mcOm ^cfront pOR SOME TIME past t
Page 60 and 61: . . . Apologies a SALT LAKE CITY Di
Page 62 and 63: Arizona Honors Robert Stillman, Pro
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Page 66 and 67: MINNEAPOLIS Tn the 1930s, when Char
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Page 70 and 71: ! Dale McFarland to Coordinafor Pos
Page 72 and 73: %ei^ %im MOTION PICTURE mJHCTOKS...
Page 74 and 75: . . Johnnie BOOK NOW MEMPHIS n bliz
Page 76 and 77: . . bui . . Morris . . Frank . , W.
Page 78 and 79: • Century Projection and Sound Eq
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. . The . . Alan DALLAS Jijtrs. Min
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. . Mark . . Thanksgiving . . . .
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- . . Out-of-town . . Loew's . . Th
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%er^ %imil MOTION PICTURE PROJHCTOK
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I . . Carl . . Edward . . John DETR
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' %ei^ %iM» MOTION FieiURE PROJECT
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. . Ray . . The . . Paul ! . . . Gl
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. . NEW HAMPSHIRE T ouis DeRochemon
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. . . Raymond . . Arthur . . Allan
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. . New . . . The . . . Bill . . .
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I PROFIT'S GOT I RHYTHM There's a s
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ADDING PROFITS WITH SEASONAL SPECIA
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Ketreshment Handbook (Continued fro
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I Continued from preceding page' To
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This view of the romp area of the C
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1 The dramatic quality of illuminat
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FOR THE BIGGEST SCREENS it's ASHCRA
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. . FOR DRIVE-INS! MAKE MORE REFRES
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Winterizing Theatre Floors I Contin
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WHEREVER APPEARANCE AN^NEATNESS CAR
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IF YOU ARE fUSSY' about PICTURE QUA
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PART in A Manual of Drive-ln Design
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A Manual of Drive-ln Design (Contin
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Discuss Advantages of In-Car Heater
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EQUIPMENT €r DEVELOPMENTS Mills O
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PO0 TO DRIVE-IN GREATER PROFITS Add
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— Choose the Super that Meets You
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incre^isem WITH BLACK LIGHT INTERIO
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I Rep), a bill for the drawing powe
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• llCassino 5 Alphabetical Pictur
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CHECK RUNNING TIME WITH LOCAL EXCHA
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Opinions on Current Productions; Ex
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Boxoffice-December.02.1950

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