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Collectivism after Modernism - autonomous learning - Blogs

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46 Reiko Tomii<br />

in history was further solidiWed by a series of strategic moves by Yoshihara,<br />

which included his internationalism, shrewd handling of publicity, creation<br />

of Gutai’s own exhibition space called Gutai Pinacotheca in 1962 (Figure<br />

2.2), and recruitment of a sizable number of new members in 1955 (notably<br />

Shiraga, Tanaka, Murakami, and Kanayama Akira from a small collective<br />

Zero-kai [Zero Society], as well as Motonaga Sadamasa) and 1965 (the socalled<br />

third-generation artists).<br />

Yet Gutai’s works remained primarily those of individuals within a<br />

collective environment, rather than those of a collective. In the decade that<br />

followed the foundation of Gutai, a new mode of collectivism—that is, “collaborative<br />

collectivism”—emerged, as Anti-Art practitioners increasingly<br />

breached the walls of the exhibition hall and departed from the institutional<br />

site of art. Emblematic of this mode was Cleaning Event by Hi Red Center<br />

(HRC) in 1964, which was staged on the streets of downtown Tokyo (Figure<br />

2.1). From the mid-1960s through the mid-1970s, collaborative collectivism<br />

became a considerable force in the vanguard scenes characterized by various<br />

tenets of Non-Art (Hi-geijutsu), which roughly paralleled Euro-American<br />

FIGURE 2.2. Yoshihara Jirō and Gutai members at Gutai Pinacotheca, Osaka, 1962. Copyright<br />

former members of the Gutai group. Photograph courtesy of Ashiya City Museum of Art & History.

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