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Collectivism after Modernism - autonomous learning - Blogs

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52 Reiko Tomii<br />

(i.e., painting and sculpture) by Anti-Art: artists brought everyday signs,<br />

images, and objects into the work of art. 18 In other words, through the insertion<br />

of everyday things into the work of art, which constituted a locus of<br />

Art with a capital A—that characteristically modern concept, which boasted<br />

an absolute superiority over Life—Art was taken down from its pedestal and<br />

forced to descend to the humble realm of Life. This degrading move remained<br />

metaphorical, since it occurred within the work of art. However, artists did<br />

not stay with this metaphorical stage but made a “descent to everyday life,”<br />

if you will: some artists actually made everyday life itself the site of their work,<br />

most typically staging performances in the real space of Life. This development<br />

was exempliWed by Cleaning Event in 1964. In this performance, the<br />

members of Hi Red Center—who had made Anti-Art objects and presented<br />

them in the exhibition hall—now literally performed an everyday act of<br />

cleaning the streets, albeit with a twist, preWguring many aspects of post-<br />

HRC collectivism.<br />

In the latter half of the 1960s, practitioners continued to push<br />

forward, cutting a wide swath of experimental terrain into Non-Art of conceptualism<br />

and Mono-ha (literally “Thing School”), 19 wherein the mandate<br />

no longer concerned “making” in the conventional sense but explicitly “not<br />

making.” (To be more precise, Non-Art even rejected Anti-Art’s “rebellion<br />

against making.”) By the mid-1970s, this transition was complete, and the<br />

avant-garde (zen’ei), which had previously operated on the fringes of the art<br />

world, transmuted into what is today understood in Japan as “contemporary<br />

art” (gendai bijutsu), which has since become an institution unto itself.<br />

“<strong>Collectivism</strong> <strong>after</strong> <strong>Modernism</strong>” in Japan<br />

Post-1945 collectivism continued the venerable tradition of modern collectivism,<br />

as a driving force of changes—speciWcally, prompting the fundamental<br />

shift from kindai to gendai. The shift toward gendai can also be understood<br />

in terms of the exhibition. As outlined above, the collectivism of the art<br />

organizations as exhibition societies helped Japanese society acclimate to<br />

the modern exhibition system. In the postwar years, collectivism’s relationship<br />

to the exhibition underwent three phases of transition.<br />

In the Wrst phase, the possibility of the exhibition as a formal and<br />

structured means of presentation was pursued in a few signiWcant manners.<br />

Outstanding in this respect was Gutai, especially in its early period <strong>after</strong> its<br />

foundation in 1954. In Tokyo, Jikken Kobo (whose ofWcial English name<br />

was Experimental Workshop) from the Wrst half of the 1950s was another<br />

important group; its intermedia experiments in stage design constituted an<br />

early example of collaborative collectivism under the vision of modernist<br />

“total art” and preWgured technology-oriented art in the late 1960s. 20

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