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Ethical issues in engineering design - 3TU.Centre for Ethics and ...

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<strong>Ethical</strong> <strong>issues</strong> <strong>in</strong> eng<strong>in</strong>eer<strong>in</strong>g <strong>design</strong><br />

Identify<strong>in</strong>g what affected actors value with regard to the <strong>design</strong> of a product<br />

requires a degree of moral imag<strong>in</strong>ation from the eng<strong>in</strong>eers. 1 Different proposals<br />

have been made to enhance the moral imag<strong>in</strong>ation of people by read<strong>in</strong>g<br />

literature or enjoy<strong>in</strong>g art; I will not discuss this further (<strong>for</strong> a discussion on the<br />

importance of moral imag<strong>in</strong>ation <strong>and</strong> ways to develop it, see <strong>for</strong> example<br />

[Nussbaum, 2001] <strong>and</strong> [Murdoch, 1997]). My proposal is that eng<strong>in</strong>eers should<br />

use their personal experience to identify what affected actors might value. The<br />

strength of my proposal is that eng<strong>in</strong>eers already use their personal experience<br />

<strong>in</strong> radical <strong>design</strong> processes, as has been concluded <strong>for</strong> the case-studies on radical<br />

<strong>design</strong>. The eng<strong>in</strong>eers have personal experience <strong>and</strong> they use it dur<strong>in</strong>g a radical<br />

<strong>design</strong> process, they only need to use this personal experience <strong>in</strong> a systematic<br />

way.<br />

The cases of radical <strong>design</strong> described <strong>in</strong> chapters 4 <strong>and</strong> 7 have shown that<br />

decisions on ethical <strong>issues</strong> were made based on <strong>in</strong>ternal <strong>design</strong> team norms.<br />

These <strong>in</strong>ternal norms were based upon the education that the eng<strong>in</strong>eers had<br />

had, their <strong>design</strong> experience <strong>and</strong> sometimes their personal experience. Rely<strong>in</strong>g<br />

solely on <strong>in</strong>ternal norms of the <strong>design</strong> team can lead to bl<strong>in</strong>d spots regard<strong>in</strong>g the<br />

values that the affected actors have, as can be seen <strong>in</strong> the trailer case. Traffic<br />

safety was not taken <strong>in</strong>to account <strong>in</strong> the structural <strong>design</strong> of the trailer. The<br />

eng<strong>in</strong>eers were not used to account<strong>in</strong>g <strong>for</strong> traffic safety; they only felt<br />

responsible <strong>for</strong> <strong>design</strong><strong>in</strong>g a safe, as <strong>in</strong> structurally reliable, light trailer. In this<br />

trailer case, the eng<strong>in</strong>eers did not take their personal experience systematically<br />

<strong>in</strong>to account. The eng<strong>in</strong>eers did use their <strong>design</strong> experience <strong>and</strong> they called on<br />

their education, but personal experience was only used if it was personal <strong>design</strong><br />

experience. Even though one of the eng<strong>in</strong>eers had personal experience with<br />

driv<strong>in</strong>g trucks, references to personal experience outside that of eng<strong>in</strong>eer<strong>in</strong>g<br />

<strong>design</strong> were rarely made. In the DutchEVO project, personal experience with<br />

cars was mentioned very often. The project leader used his personal experience<br />

as a parent to try <strong>and</strong> see what other parents would f<strong>in</strong>d acceptable <strong>in</strong> a<br />

lightweight family car. In discussions on the idea of mak<strong>in</strong>g the driver feel<br />

vulnerable, the project leader <strong>in</strong>dicated that the driver should not feel too<br />

vulnerable because a driver would never put his or her children <strong>in</strong> the back of a<br />

family car that gave the impression of be<strong>in</strong>g <strong>in</strong> a cardboard car. If eng<strong>in</strong>eers<br />

<strong>design</strong> very different types of products they will not have a lot of <strong>design</strong><br />

experience with a particular product to use when mak<strong>in</strong>g a radical <strong>design</strong>.<br />

Tak<strong>in</strong>g the personal experience of eng<strong>in</strong>eers systematically <strong>in</strong>to account could<br />

——————————————————————————————————<br />

1 See also Patricia Werhane’s book on moral imag<strong>in</strong>ation <strong>and</strong> management decisions. She<br />

argues that identify<strong>in</strong>g different perspectives is necessary <strong>for</strong> good management decision<br />

mak<strong>in</strong>g [Werhane, 1999, 66-67 <strong>and</strong> 114-115]<br />

184

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