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demanded by consumers and the payment of a<br />

normal returr to those who per<strong>for</strong>m the<br />

marketing se.: rvics, that is, without excessive<br />

profits.<br />

The need to integrate the concept of efficient<br />

marketing in social/community foiestry is<br />

importar.t because of the unique environment of<br />

the <strong>for</strong>est Iwellers. They comprise the most<br />

underprivi -gcd and impoverished sector with<br />

limited opt ortunities <strong>for</strong> <strong>part</strong>icipation in the<br />

Philippine economy. The uplands are<br />

characterized by marginal farm productivity due<br />

to low adoption of technology and soil<br />

conservation measures, lack of access to<br />

yield-increasing inputs, and disincentives arising<br />

from land tenure insecurity.<br />

The inefficient marketing system is<br />

manifested in terms of low farm prices, high<br />

marketing costs, and the dependence of <strong>for</strong>est<br />

dwellers on enterprising middlemen <strong>for</strong> the<br />

marketing of their agro<strong>for</strong>estry produce. These<br />

problems generally result from inadequate<br />

farm-to-market roads, storage, grading and<br />

processing facilities, market in<strong>for</strong>mation, and<br />

market facilities where buyeis and sellers can<br />

interact and transact business in a rc!atively<br />

competitive manner. These conditions lead to<br />

market imperfections that allow buyers to<br />

exercise exploitative control on prices at the<br />

expense of <strong>small</strong>-scale farmers. Thus, market<br />

power is wielded by the buyers and the farmers<br />

do not receive sufficient incentives to<br />

<strong>part</strong>icipate in marketing activities or to adopt<br />

appropriate technologies <strong>for</strong> increasing<br />

production. Their output and income remain<br />

ow and they barely rise beyond subsistence.<br />

Production and marketing are interrelated<br />

activities. There can be no sustained output to<br />

meet the expanding demands <strong>for</strong> food, fodder,<br />

fuelwood, and timber in the absence of efficient<br />

markets. Ef<strong>for</strong>ts in market development must<br />

be pursued in the context of a broad-based,<br />

integrated and comprehensive approach to<br />

address the problems of the <strong>for</strong>est dwellers.<br />

Presently, the De<strong>part</strong>ment of Environment and<br />

Natural Resources (DENR) of the Philippines<br />

is preparing a twenty-five year Master Plan <strong>for</strong><br />

Forestry Development (MPFD). A major<br />

component of the plan is the development of<br />

markets <strong>for</strong> the efficient delivery of inputs to<br />

farmers, and agro<strong>for</strong>estry produce from<br />

production to consumption points.<br />

44<br />

The Upland Environment<br />

T,e growing 1-uman population in <strong>for</strong>est<br />

areas results in land use conflicts 5etween<br />

agriculture and <strong>for</strong>estry. Upland dwellers now<br />

comprise one-third of the Philippines'<br />

population. At an annual growth rate of 2.59%,<br />

the upland population will reach 24.7 million by<br />

the year 2000 (Cruz et al. 1988). Unless<br />

employment opportunities become available on<br />

a sustained basis, this trend will mean<br />

intensified human activities in the uplands in<br />

search of food, resulting in further degradation<br />

of <strong>for</strong>est resources. The current rate of<br />

de<strong>for</strong>estation, or the conversion of <strong>for</strong>ested<br />

areas to alternative uses, is estimated at<br />

119,000ha per year (Donovan 1989).<br />

Environmental protection and upland<br />

development should aim to stabilize land use<br />

practices, eventually eliminating shifting<br />

cultivation, and enhance the productivity and<br />

profitability of land already occupied. An<br />

efficient marketing system can potentially<br />

improve farm prices and provide incentives <strong>for</strong><br />

greater productivity.<br />

The low income of upland dwellers, estimated<br />

at P10,000-P15,000 per year (US$1 = P22), is<br />

attributed to low farm output of agro<strong>for</strong>estry<br />

products due to marginal productivity (Calanog<br />

1989). Rosegrant (1987) reported that crop<br />

yields of upland <strong>farms</strong> are much lower than<br />

those of lowland irrigated <strong>farms</strong>. A summary of<br />

average yields and a comparison between<br />

upland and lowland yields are presented in<br />

Table 1. The estimate <strong>for</strong> rice yield is <strong>for</strong> the<br />

Buhi-Rinconada area of Bicol (FORI 1980) and<br />

corn yield data is from the uplands of Cebu<br />

(Cruz et al. 1988).<br />

With <strong>farms</strong> ranging from 1-3ha ard family size<br />

averaging six members, the marketable surplus<br />

is very <strong>small</strong>, with 70%-80% of the farm output<br />

earmarked <strong>for</strong> home consumption. In general,<br />

ihe farmers do not get proper prices <strong>for</strong> the<br />

remaining 20%-30%.<br />

Potentials of Agro<strong>for</strong>estry and Better Markets<br />

Scientists and planners refer to agro<strong>for</strong>estry<br />

as a rational land use <strong>for</strong> social/community<br />

<strong>for</strong>estry with considerable potential <strong>for</strong> meeting<br />

environmental and equity goals <strong>for</strong> the upland<br />

dwellers. Tropical agro<strong>for</strong>estry systems have<br />

been identified including crop rotation and<br />

intercropping. Generally, it integrates the<br />

planting of agricultural crops and raising a few<br />

head of livestock and poultry with perennials

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