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Innovative technologies<br />

KEY TAKEAWAYS<br />

The third wave of the internet will<br />

transform industries<br />

Partnerships, perseverance and<br />

policy will be critical to success<br />

Steve Case<br />

Chair<br />

Revolution<br />

Steve Case co-founded America<br />

Online in 1985. Under his<br />

leadership, it became the largest,<br />

most valuable internet company,<br />

driving the worldwide adoption of<br />

a medium that has transformed<br />

business and society. Case is<br />

Chair of Revolution, which he<br />

co-founded in 2005, and Chair of<br />

the Case Foundation. He is also<br />

author of The New York Times<br />

bestselling The Third Wave: An<br />

Entrepreneur’s Vision of the<br />

Future.<br />

@stevecase<br />

www.thirdwavebook.com<br />

The internet<br />

of everything<br />

The third wave of the internet will change our lives more<br />

than ever before. Steve Case explains why policymakers<br />

and entrepreneurs must work together<br />

Over the past three decades, the<br />

internet has morphed from<br />

something few knew or cared<br />

about to a capability most of us<br />

now cannot live without. This<br />

transformation started with the first wave:<br />

building the infrastructure and onramps to<br />

the internet, and educating the public on<br />

why people needed it.<br />

America Online, AT&T and Cisco were a<br />

few of the first wave companies laying the<br />

foundation for people to get online. The<br />

second wave consisted of companies such<br />

as Google, Facebook and Snapchat building<br />

apps and software.<br />

We are on the cusp of a new era – the<br />

third wave – where the internet will be<br />

integrated into everyone’s lives in more<br />

seamless and pervasive ways. It will<br />

be more than the internet of things. It<br />

will be the internet of everything. It will<br />

transform big industries such as healthcare,<br />

transportation, education, energy, financial<br />

services and food, ultimately changing the<br />

way we live our lives in big ways.<br />

It will take a new mindset and skills to be<br />

successful in this approaching era, not only<br />

for entrepreneurs, but also for governments.<br />

In the second wave, entrepreneurs were<br />

focused on getting the application and<br />

software right so they could drop it in an<br />

app store and hope for an overnight success.<br />

In the third wave, people, products<br />

and platforms will still be important, but<br />

partnerships, perseverance and policy (the<br />

three Ps) will be critical to its success.<br />

90 <strong>G20</strong> China: The Hangzhou Summit • September 2016 G7<strong>G20</strong>.com

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