130218_Luxor-Egypt SECAP Final
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expected in %.<br />
2- Reduce carbon emissions<br />
from the transport sector<br />
and shift to clean energy<br />
from liquefied natural gas.<br />
Target Audience:<br />
- Drivers and owners of Microbuses, taxi drivers, transport<br />
companies, private users<br />
- traffic department, Antiquities Department, all big<br />
institutions generating a lot of transport needs<br />
- The Ministry of Transportation.<br />
- All citizens and visitors of the city.<br />
- Tourism operators<br />
- Governorate staff<br />
Key Message:<br />
- Exhaust will cost you large fines and you will not be able to<br />
renew your license<br />
- For a green, resilient and more attractive city<br />
Objectives:<br />
- Reduce the fuel consumptions and carbon footprint<br />
- Promote the importance of liquefied natural gas instead of<br />
hydrocarbons<br />
- Launch awareness campaign to change mobility habits of<br />
residents to transform the city to be a green one<br />
- Promote sustainable mobility and green transport<br />
- Preserve antiquities and heritage sites<br />
Communication Tools:<br />
Awareness raising is vital to change the current mode of transport<br />
to public sharing modality and to assist in the implementation of<br />
the plan and in transforming the city to be a green city: bicycles<br />
& flokas (sailboats), cruises, boats, and microbus to run by gas not<br />
fossil fuel and clean transport.<br />
Means of transport working on clean energy will be used as a<br />
media conveying messages.<br />
Promote a car pooling scheme run on the Internet and cofinanced<br />
by the Governorate, at the disposal of all employees,<br />
tourists and city dwellers. Create awareness campaigns to young<br />
people (to whom mobility is important) on car sharing.<br />
Conduct an awareness campaign on eco-driving that explains how<br />
the recommended drive technique is a modern, smart and<br />
efficient way to save fuel. Invite specific local NGO’s & Volunteers<br />
to attend training by qualified driving instructors allowing them<br />
to share the experience with others. (The adoption of Eco-driving<br />
principles by fleet’s drivers is considered a good way to decrease<br />
the fuel consumption).<br />
Promote the use of bikes as the topography of the city is<br />
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