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202 ● 201 Great Ideas for Your Small Business<br />

For another wave of requests, I recruited my late aunt, Pearl Weissman.<br />

A busy political activist <strong>and</strong> volunteer tutor well into her 90s, she agreed to<br />

stuff a few hundred envelopes every week. The project also gave me a great<br />

excuse to visit her <strong>and</strong> my dear Uncle Sam.<br />

If you aren’t lucky enough to have energetic, elderly relatives nearby,<br />

recruit some from the neighborhood or contact a local senior center.<br />

GREAT<br />

Hire Teenagers<br />

Seven out of ten high school students want to start a<br />

IDEA<br />

business, according to a recent Gallup Poll. The primary<br />

motivation was to be the boss, not to earn a lot of money.<br />

Although there are no firm statistics on how many of America’s teens<br />

run small businesses, the numbers are well into the hundreds of thous<strong>and</strong>s<br />

<strong>and</strong> growing, according to those involved in training young entrepreneurs.<br />

Teens are selling h<strong>and</strong>made crafts, moving furniture, detailing cars, <strong>and</strong><br />

designing clothes, among other ventures. But not all teenagers have a natural<br />

entrepreneurial bent.<br />

Despite this strong interest, 86 percent of the teens surveyed said they<br />

lacked the skills needed to start even the simplest business. The Gallup study,<br />

commissioned by the Center for Entrepreneurial Leadership at the Ewing<br />

Marion Kauffman Foundation in Kansas City, Missouri, also found that most<br />

of the students were taught little or nothing about running a small business.<br />

Steve Mariotti, founder of the Network for Teaching Entrepreneurship<br />

(www.nfte.com) in Manhattan, serves economically disadvantaged teenagers<br />

across the country <strong>and</strong> abroad. The program boasts 15,000 graduates, a<br />

multimillion-dollar budget, <strong>and</strong> more than 200 corporate sponsors.<br />

“Economic illiteracy is an intellectual h<strong>and</strong>icap in a capitalist society,”<br />

Mariotti said. “It’s life threatening for the poor.” Mariotti said teens who<br />

participate in his organization’s classes learn the practical <strong>and</strong> financial<br />

skills needed to make it in the business world.<br />

Many teens get into business because their parents are entrepreneurs.<br />

Katy Meyer of Carlisle, Massachusetts, launched her silk scarf business after

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