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0816_TOEFL-Test-and-Score-Manual-1997

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People ● 203<br />

she won a national business plan competition sponsored by Independent<br />

Means.<br />

She now has a company, Meyer Lemon Designs (www.meyerlemondesigns<br />

.com). Meyer learned silk painting at an art camp <strong>and</strong> has been perfecting<br />

her technique ever since.<br />

A great way to support aspiring teen business owners is to hire one as<br />

an intern or part-time employee. Best of all, a younger person can add a<br />

fresh perspective to your team. Thinking about aiming your products at<br />

the teen market? Then, ask your teenage employee to set up a Facebook fan<br />

page <strong>and</strong> manage your social media strategy.<br />

GREAT<br />

Use the BATH System for Hiring<br />

Jay Goltz has been an entrepreneur since he graduated<br />

IDEA<br />

from high school. He knows a lot about hiring, having<br />

run several home <strong>and</strong> garden businesses in the Chicago area.<br />

“Seventy-five percent of good management is hiring the right people in<br />

the first place,” said Goltz, who has written several books on small business<br />

(www.jaygoltz.com).<br />

He said many former employers are reluctant to provide references for<br />

fear of repercussions if you don’t hire the person. But you can ask them if<br />

they would rehire the person. Another way to gauge your current hiring<br />

strategy is to consider this hypothetical situation: An employee walks into<br />

your office <strong>and</strong> says they are moving to California. Do you say “yippee!”<br />

or would you be sad to see them go?<br />

If you feel relieved they are leaving, they are clearly not the best person<br />

for the job. To avoid making bad hires, Goltz said he developed a hiring<br />

strategy he calls the BATH test, Here’s how it works:<br />

“B” is for buy into your concept. Tell prospective employees what your<br />

company is all about. You want to fit square pegs into square holes.<br />

“A” is for ability. Find people who have done this job or something<br />

similar.

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