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0816_TOEFL-Test-and-Score-Manual-1997

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10 ● 201 Great Ideas for Your Small Business<br />

GREAT<br />

Say Goodbye to Corporate Life<br />

People leave their corporate jobs to start small businesses<br />

for all sorts of reasons, financial <strong>and</strong> emotional.<br />

IDEA<br />

Liz Clarke was working for IBM as an organizational consultant when<br />

her son, Dana, died in 1994. To rebuild her life after his traumatic death,<br />

she moved to South Strafford Village, a tiny town in south central Vermont.<br />

Clarke purchased a couple of extra acres adjacent to her home, cleared the<br />

brush, <strong>and</strong> planted raspberries, blueberries, <strong>and</strong> currants.<br />

Then, with scientific precision, she taught herself how to make jam,<br />

jellies, <strong>and</strong> coulis (a super-refined jelly). In the fall of 2010, she began selling<br />

U.S. Department of Agriculture (USDA) fancy-grade products under the<br />

Morrill Mountain Fruit Farm br<strong>and</strong>.<br />

Clarke told me that digging in the dirt, driving a tractor, <strong>and</strong> picking<br />

berries cleared her mind. Slowly, she felt happier <strong>and</strong> brighter.<br />

Across the country, Adam Dawson leveraged his experience as an<br />

investigative reporter into a successful small business. Dawson spent 12<br />

years as an aggressive investigative reporter for the Daily News <strong>and</strong> the<br />

Orange County Register. His beat was white-collar crime, <strong>and</strong> he was relentlessly<br />

competitive. (I know because we battled it out covering federal court<br />

stories every day when I was a reporter for the Los Angeles Times.)<br />

By the time Dawson was in his 40s, the newspaper industry was faltering<br />

<strong>and</strong> he was ready for a change.<br />

“I could buy a toy like a sports car, have an affair, or reinvent my job,”<br />

said Dawson. “I couldn’t afford to buy a toy <strong>and</strong> my wife wouldn’t let me<br />

have an affair, so I thought about what else I could do with the skills I had.”<br />

The attorneys <strong>and</strong> cops he worked with every day encouraged him to<br />

become a private investigator. Intrigued, Dawson looked into what it would<br />

take to obtain a license. He learned he needed 6,000 hours of investigative<br />

experience to qualify. Luckily, the director of the state licensing agency<br />

granted him credit for his many years of investigative reporting.<br />

In 1989, Dawson passed a state exam <strong>and</strong> has since parlayed his reporting<br />

skills into a lucrative PI business based out of his Santa Monica, California, home.<br />

He avoids marital cases (“too emotional”) <strong>and</strong> hires other investigators<br />

to h<strong>and</strong>le surveillance. Mostly, he focuses on what he did as a reporter:<br />

unraveling complex frauds <strong>and</strong> following the money trail. Still passionate

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