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Money Matters ● 41<br />

current business <strong>and</strong> are ready to move on, I share some good ideas about<br />

how to buff up your balance sheet before selling your business.<br />

Meanwhile, here’s a great money-saving tip from the American<br />

Institute of Certified Public Accountants: If you pack a lunch instead of<br />

spending $6 a day, five days a week, <strong>and</strong> put that money in the bank for 10<br />

years, you would end up with $19,592, based on a 6 percent interest rate.<br />

That rate is not realistic, but the point is, every dollar saved really counts.<br />

Find more money-saving tips at www.feedthepig.org.<br />

GREAT<br />

Become a Profit Enhancement Officer<br />

We’re all familiar with CEOs, but how about a<br />

IDEA<br />

PEO? A PEO is a profit enhancement officer, <strong>and</strong><br />

that’s what every business owner should be, according to Barry Schimel, a<br />

Maryl<strong>and</strong> certified public accountant (CPA) who quit preparing tax returns<br />

to devote his life to boosting business owners’ profits.<br />

“If you ask employees what their responsibilities are, the word profit<br />

rarely comes out of their mouths,” said Schimel. “People do their work,<br />

but there’s often no relationship between what they do <strong>and</strong> how it affects<br />

the bottom line.”<br />

Beefing up the bottom line is the goal of Schimel’s rigorous analysis <strong>and</strong><br />

intense brainstorming sessions. Schimel says he’s helped his clients reap<br />

more than $200 million in additional profits over the years.<br />

The owner of an upstate New York moving company said “he gave us<br />

new ways of looking at things.” For example, he encouraged the office staff<br />

to quickly complete all the move-related paperwork. Why? The faster they<br />

billed clients, the faster they were paid. This tactic added about $1,000 a<br />

week to the company’s bottom line.<br />

Next, Schimel recorded calls to the sales department. “That was a real eyeopener,”<br />

said the moving company executive. “One salesperson was essentially<br />

giving away out-of-state business by referring customers to other movers.”<br />

Schimel’s other clients reaped a windfall just by reviewing customer<br />

accounts. “We found a lot of customers with special discounts that no<br />

one had reviewed for years,” said Gil Carpel, CEO of a DC-area delivery<br />

company. Schimel urged him to increase rates <strong>and</strong> charge clients more for

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