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BC NA December 2020

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[24]7.AI<br />

Against the backdrop of a<br />

growing cyber war, [24]7.ai<br />

is providing a safe platform<br />

for businesses to communicate<br />

with their customers<br />

156<br />

[24]7.ai co-founder and CEO PV Kannan realised,<br />

back in 2000, that the key to forward-thinking<br />

customer engagement was reaching beyond<br />

customers calling up companies to talk to call<br />

centre representatives to get answers to queries<br />

and moving quickly towards a digital standpoint.<br />

“Today, customers want real-time responses to<br />

their questions,” says [24]7.ai’s Global CISO &<br />

Chief Privacy Officer, Dr Rebecca Wynn.<br />

CONVERSATIO<strong>NA</strong>L AI<br />

Conversational AI is redefining customer experience<br />

(CX) across business messaging, voice and<br />

everywhere else. The journey for [24]7.ai towards<br />

meeting the need for more efficient customer<br />

interactions is allied to the rise of the chat bot triggering<br />

database responses; this inspired Kannan’s<br />

team to develop [24]7.ai’s NLP (Natural Language<br />

Processing) to build the business globally.<br />

“Companies partner with [24]7.ai because we’re<br />

pioneers in the industry,” maintains Dr Wynn.<br />

“We’re able to harness strong analytics to provide<br />

a seamless transition when customers need to<br />

DECEMBER <strong>2020</strong>

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