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Q2 Z2,(Q2) Z2(Q2) - Institute for Water Resources - U.S. Army

Q2 Z2,(Q2) Z2(Q2) - Institute for Water Resources - U.S. Army

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. INTRODUCTION<br />

Our goal is to study the demand <strong>for</strong> air freight. What<br />

type of firms ship by air? What kinds of goods travel by<br />

air? What are the relevant factors determining the demand<br />

<strong>for</strong> air freight?<br />

s In the process of answering these questions a theory of<br />

the profit maximizing firm, with transportation costs included,<br />

will be considered. A probability model of modal choice,<br />

based on the relevant factors of transport demand, will be<br />

developed. The model uses a statistical technique known as<br />

discriminant analysis, and we are looking <strong>for</strong> variables which<br />

enable us to discriminate air users from users of other trans-<br />

port modes.<br />

The concept of elasticity of choice will be developed<br />

from the probability of choice analysis. That is, how<br />

sensitive is a shipper's choice of mode to changes in the<br />

explanatory variables? In particular, from the airline's<br />

point of view, how sensitive is a shipper's choice of mode to<br />

changes in the explanatory variables - such as rate, frequency<br />

of service, etc. - which are under the control of the air<br />

carrier?<br />

model.<br />

Finally, we include the results of the tests of the<br />

1

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