NEWS BROUGHT TO YOU BY
NEWS BROUGHT TO YOU BY EDITORIAL Richard Barnes Editor-In-Chief SHIFTING PATTERNS We are living in a scripted world that is being increasingly generated, driven and governed by data. Algorithms scan data from various sources in search of patterns that reveal something about our future selves. Using the slogan “Shifting Patterns – The Rise of Dataism”, this year’s IFA+ Summit is taking a closeup look at the growing power of data, the ensuing responsibilities and the potential dangers to present social structures. The subject matter of the IFA+ Summit is covered by four clusters: “Society”, “Interaction”, “Intelligence” and “Experience”. The IFA+ Summit is IFA’s future forum, and its many international speakers deliver a preview of the development of disruptive technologies in the digitally interconnected future. A broad range of internationally renowned experts are discussing the risks and opportunities presented by data use. Whether it be a former advisor to the White House and NATO, or consultants to leading businesses such as Amazon and Microsoft, these speakers will be offering a well-founded overview of the “brave new world” of dataism. They will anticipate future results from various angles that are ahead of us – the good and the potentially bad. Since 2014 the IFA+ Summit has served as the think tank for IFA, the world’s leading show for consumer and home electronics. This year more than ever, it will play a key role in setting a course for a better future for the industry… and the world Hans-Joachim Kamp, Chairman of the Supervisory Board of gfu Consumer & Home Electronics (left); Yoshihiro Seki, State Minister of Economy, Trade and Industry, Japan; and Dr Christian Göke, CEO, Messe Berlin. IFA 2019 OPENS IN STYLE At a time when manufacturing companies are increasingly global – sourcing from all over the world – who better to open the show than the German- British-Canadian singer/songwriter Alice Merton, known primarily for her hit song No Roots. Merton was the star act at this year’s glamorous IFA opening gala at the Palais am Funkturm, attended by 600 VIPs from the worlds of industry, politics, business and entertainment. The stellar line-up at the opening evening included actors Gesine Cukrowski, Caroline Beil, Tina Ruland, Victor Schefé, Hardy Krüger jr. as well as Dominic Raacke and Stephan Grossmann. Presenters Gülcan Kamps, Caroline Beil, Hadnet Tesfai and their colleague Anastasia Zampounidis graced the red carpet. Former GNTM models Toni Dreher, Klaudia Giez and Fata Hasanovic as well as numerous other prominent personalities were also present at the gala. Opening speeches were delivered by Berlin’s Governing Mayor, Michael Müller; Hans-Joachim Kamp, Chairman of the Supervisory Board of gfu Consumer & Home Electronics; and Yoshihiro Seki, State Minister of Economy, Trade and Industry, Japan. Alice Merton provided musical entertainment with her hits No Roots and Why So Serious. The opening day of the show kicked-off with an official tour of the show floor by a number of dignitaries, who were among the first to get a glimpse of the innovations on display in the various halls IFA International is a CLEVERDIS Publication • 65 avenue Jules Cantini - Tour Méditerranée – 13006 Marseille, France • Tel: + 33 442 77 46 00 • SARL capitalised at €155,750 • VAT FR 95413604471 • RCS Marseille 413 604 471 • info@cleverdis.com • www.cleverdis.com • During IFA: Press Center – Hall 6.3 – Room 201• info@ifa-international.org • www.ifa-international.org • Publisher: Gérard Lefebvre • Publishing Director: Jean-Guy Bienfait • Managing Director: Jean-François Pieri • Project Manager: Bettina Badon • Editor-in-Chief: Richard Barnes • Head of Editorial team: John Falchetto • Editorial team: Stuart Braun, Neil Churchman, Neil Cole, Andy Fry, Simon King, Rosamund Mather, Julian Newby, Brendan O’Shea, Bob Snyder • Photos: Tom Maelsa • Art Director: Hélène Beunat • Design & Page Setting: Guillaume Kaercher, Guillaume Vinrich • Distribution Manager: Jasdeep Singh • With the participation of: Siyu Geng, Benjamin Klene, Luciana Lodolo, Dominic Streuber • To contact them : first name.last name@ifa-international.org • Printing: Möller Druck und Verlag GmbH, Ahrensfelde OT Blumberg, Germany • Cover: Haier Europe © CLEVERDIS 2019 - Registration of Copyright September 2019 Information presented in this publication is purely indicative in order to illustrate subjects contained therein. 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