I NEWS I Morning
I NEWS I Morning Briefing by Oliver Merlin, Managing Director of IFA Management Forget manic Monday, it's mechanic Monday for day four of IFA! Good morning IFA enthusiasts, rise and shine for day four! For those of you who are joining us for the first time today, welcome! If the past few days have been any indication, we're in for another exhilarating ride today. The weekend was a tech lover's dream come true, with every corner of the Messe Berlin echoing with innovation, chatter, and the unmistakable hum of excitement. The Sustainability Village, where the future of eco-friendly tech was on full display, was a particular highlight. For those of you who might've missed it, the Global Markets area opened its doors yesterday, unveiling a world of technological marvels. If you haven't wandered its aisles yet, you'll want to put that at the top of your list for today. If you're looking for a conference to attend, you might want to start with Babbel's Co-founder Thomas Hall on the IFA Next stage with his conference on Babbel's expansion into the US at 10:45 a.m. And if you're one to keep an eye on innovation, carve out some time at 4:15 p.m. for the Pitch battle finale. This is where the future of startups is being decided! Over in the Sustainability Village, Uwe Schulte is gearing up to unravel the complexities of global supply chains and their sustainable future at 11:00 a.m. And for those with a keen interest in the European Green Deal, Paolo Falcioni's 11:30 a.m. session is where you'll want to be. E-waste, a pressing concern for our industry, gets its spotlight at noon with Jens von Wedel leading the charge. Navigating IFA can be a whirlwind, so don't forget that if you ever feel the need to catch your breath, our outdoor coworking spaces are your haven. Perfect for a moment of respite, a quick email check, or just to take in some Berlin sun. From the tech aficionados to the firsttime attendees, I'd like to thank every single one of you for making IFA 2023 the success that it is. Your passion, questions, and boundless enthusiasm are what make this event truly special. So, let's dive into day four with the same zest and zeal, making it another day for the books. Can't wait to see you around, share some tech stories, and perhaps even share a laugh or two. Here's to another day of discovery and business. Happy exploring! Now, if robots, automation, and the future of tech tickle your fancy, you're in for a treat! The world's leading robotics companies are showcasing their latest innovations at the "House of Robots". Get up close and personal with cuttingedge robots like Desdemona, Mirokaï, RoboSphere, and the robotic dog, Spot. Dive deep into the robot revolution and explore how automation is reshaping our lives, both at home and at work. 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I NEWS I Kuvings' juicing revolution: Beyond extraction In a world increasingly leaning towards health and wellness, Kuvings is showcasing two innovative juicers at IFA this year. The REVO830, already a sensation since its debut a year ago, and the AUTO10, both exemplify a commitment to a healthier, more efficient juicing experience. Kuvings, a brand synonymous with health and innovation, presents two unique juicers: the REVO830 and the AUTO10. Proudly made in Korea, these products are not just about extracting juice; they represent Kuvings' dedication to enhancing the overall juicing experience. The REVO830, which impressively accounts for 70% of Kuvings' sales since its launch a year ago, boasts a dual feed chute design. This unique feature caters to both whole and elongated ingredients, making it particularly optimised for vegetables like carrots and celery. Its standout smart auto-cutting technology adjusts the juicing speed based on the ingredient, ensuring an optimal juice texture every time. Moreover, its lowspeed mastication technique gently presses the ingredients, preserving their nutrients and enhancing their taste. To make cleaning easier for users, the REVO830 simplifies the process with a special brush. The juicer also includes a special filter for crafting frozen ice creams and sorbets. On the other side, the AUTO10 is designed for convenience and efficiency. This juicer allows users to insert whole fruits and vegetables without any prior preparation other than washing them. Its defining feature, the 3,000 cc hopper, is one of the largest on the market. Paired with Kuvings' specialised motor technology, it promises a seamless AUTO10 juicing experience. The motor, crafted in Kuvings' own factory in Korea, underscores the brand's commitment to quality and performance. The AUTO10 also has a manual reverse rotation feature to ensures smooth operation. Available in three sleek colors: black, white, and red—with black being a global favourite—the REVO830 and AUTO10 continue to generate buzz. As the discourse around health and nutrition intensifies, Kuvings' offerings stand as a testament to the brand's vision for the future of juicing Hall 6.1 / Stand 201 REVO830 THREAD PULLS IT ALL TOGETHER AT EXPERT TALKS Today at the EXPERT TALKS stage in Hall 13 at IFA Global Markets, visitors can learn more about Thread, a wireless protocol specifically built for IoT devices. It’s designed to make devices work faster with more reliability and less power usage while communicating with other devices. In this presentation, Jorg Kennis, Marketing Commercial & Smart Buildings at Thread Group, will explain what Thread is, explore some of its technical aspects, and share how it works with building and home automation standards. Unlike some other low-powered smart home protocols, Thread is internet protocol (IP)-based, so it can directly connect to any other IP-based device, such as smartphones, tablets, computers, and Wi-Fi routers. As a low-power, low-bandwidth mesh networking protocol that uses 802.15.4 radio technology, Thread is similar to existing smart home protocols, but unlike it doesn’t need a central hub or bridge. Thread devices communicate with each other directly, making Thread faster, especially over large networks. With a single IP-based network for lighting, climate systems, access control, and other applications, creating smart homes and smart buildings is made easier. Thread is run by a board of directors including Google, Apple, Amazon, Samsung SmartThings, Qualcomm, NXP, Assa Abloy (owners of Yale and August), Lutron, and others IFA INTERNATIONAL • MONDAY 4 TH SEPTEMBER 2023 3
