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BRITISH IDENTITY AND THE GERMAN OTHER A Dissertation ...

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the assignment of negative qualities to an outgroup. More recent surveys that concentrate on<br />

some subtler nuances of stereotyping have also shown an enduring tendency among respondents<br />

to differentiate nationalities on the basis of traditional stereotypes. 87 And while national<br />

stereotypes are unlikely to be found in twenty-first century didactic treatises, they continue to<br />

pervade fiction, visual media and comedy. 88<br />

The Psychology of Stereotyping<br />

Research on stereotypes since the 1920s has followed three basic theoretical approaches:<br />

socio-cultural, psychodynamic and cognitive. 89 The first two defined stereotypy as a<br />

phenomenon of cultural conditioning and personality, while the third sought the initial<br />

motivation for stereotyping in the perceptual process itself. According to the socio-cultural<br />

definition, stereotypy precedes the use of reason and imposes its stamp, replete with traditional<br />

cultural values, on the evidence of our senses. Walter Lippmann first stated that culture defines<br />

perceptions—“we define first and then see.” He compared the function of the stereotyping mind<br />

to “the doorkeeper at a costume ball who judges whether the guest has an appropriate<br />

masquerade.” 90 A Princeton University study done in 1933 by Katz and Braly, which tested<br />

87 See, for example, Richard H.Willis, “Ethnic and National Images: Peoples vs. Nations,”<br />

Public Opinion Quarterly 22 (Summer 1968): 186-201, and Alice H. Eagly and Mary E. Kite,<br />

“Are Stereotypes of Nationality Applied to Both Women and Men?” Journal of Personality and<br />

Social Psychology 53 (September 1987): 451-62.<br />

88 Satirical exploitation of this mother lode of comedic material can be seen, for example,<br />

in adult television cartoons like “The Simpsons” and “South Park.”<br />

89 For a detailed discussion of these theoretical perspectives on stereotypes see Richard D.<br />

Ashmore and Frances K. Del Boca, “Conceptual Approaches to Stereotypes and Stereotyping,”<br />

in Hamilton, Cognitive Processes, 2-8.<br />

90 Lippmann, Public Opinion, 81, 98. Current research bears out the idea that believing is<br />

67

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