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20 175 Years of Bertelsmann 2000 – 2009 2000 – 2009 In its 175 th year, Bertelsmann remains a decentralized company with strong roots in its hometown of Gütersloh Digitization is an integral part of operations in all corporate divisions When the “New Economy” collapsed at the start of the new millennium, Bertelsmann sold its shares in AOL Europe early enough to make a good profit and maintained its strong position among the big media conglomerates. Gunter Thielen consolidated the company from 2002 and strengthened the principle of decentralization. Digitization became the dominant trend of those years. Bertelsmann Annual Report 2009
175 Years of Bertelsmann | The Management | The Group | Divisions | Spirit | Financial Information The Legacy for Our Future 1835 – 1930 1930 – 1950 1950 – 1980 1980 – 1990 1990 – 2000 2000 – 2009 Future Reinhard Mohn giving an interview in 2001 In 2006, Bertelsmann bought back shares worth 4.5 billion euros from the Belgian Groupe Bruxelles Lambert, having previously traded them for additional shares in RTL Group. Portfolio adjustments followed. During the economic crisis at the end of the decade, the new CEO, Hartmut Ostrowski, initiated the biggest cost and effi ciency program in the company’s history. Reinhard Mohn’s death on October 3 cast a shadow over the year 2009. Bertelsmann Annual Report 2009 CONSOLIDATION digitization economic crisis 21
Page 1: Annual Report 2009 Digitization Inn
Page 4 and 5: Bertelsmann at a Glance Key Figures
Page 6 and 7: Corporate Divisions at a Glance RTL
Page 8 and 9: Content 8 - 23 175 Years of Bertels
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Page 26 and 27: 24 The Management Letter from the C
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Instead, the company began holding
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D üsseldorf, February 11, 2003, 4:
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Annabelle Long is astonished. The y
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wants to start reading the third, t
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1835 1921 1950 1967
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154 Report of the Supervisory Board
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160 Boards/Mandates Executive Board
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Future
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