Values
Values
Values
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HARTMUT OSTROWSKI<br />
Chairman and CEO, Bertelsmann AG<br />
EDITORIAL<br />
Dear Readers,<br />
Bertelsmann’s “legacy for our future“ was written by people, chapter<br />
by chapter, over the course of 175 years. It was written by generations of<br />
entrepreneurs, led by Reinhard Mohn. The high level of trust he<br />
placed in his staff laid the foundations for our company’s decentralized<br />
culture and structure, for the delegation of responsibility, and for the<br />
freedom that we enjoy to this day. This freedom has made Bertelsmann<br />
great, and it has given rise to the entrepreneurs who make up our<br />
company. Indeed, our company’s success story is in many ways the sum<br />
of many individual stories.<br />
My own Bertelsmann story, for example, reads as follows: At the age<br />
of 25, only a year after starting as an assistant, I assumed responsibility<br />
for 50 employees. I worked my way up the career ladder, step by step,<br />
until I was named CEO a little over two years ago. And all of this happened<br />
because a job advertisement with a simple yet compelling<br />
heading caught my eye: Entrepreneurial talent sought.<br />
Many people have been inspired by this message in recent years and<br />
decades. They have recognized and – more importantly – taken advantage<br />
of the freedom Bertelsmann offers, freedom that they would not<br />
have found anywhere else. Entrepreneurs like Fritz Wixforth,<br />
Monti Lüftner, Herbert Multhaupt, Suzanne Herz, Helmut Thoma,<br />
Axel Ganz, Hans Meinke and Annabelle Long are all part of the history of<br />
Bertelsmann, and their stories are found in this special supplement to<br />
the 2009 annual report. Together with many others in the past, present<br />
and future, they make up the unique spirit of Bertelsmann: the spirit<br />
that Reinhard Mohn once breathed into this company and that will<br />
continue to live on long after his death.<br />
I am confi dent that in keeping with our central theme of “175 Years of<br />
Bertelsmann –The Legacy for Our Future,“ we will fi nd<br />
inspiration for upcoming tasks and new ideas in our corporate history.<br />
During the past six decades, Bertelsmann has often shown the courage to<br />
take unusual and risky steps – especially in the face of diffi culties. Some<br />
of these steps have led to milestones in the Group’s history. But when<br />
they were fi rst being explored, their success was far from certain. And,<br />
indeed, not every new fork in the road led to the desired result.<br />
I am proud to lead a Group with such an exemplary corporate<br />
culture. I would like to invite you to take a short break and scroll<br />
through some high points of the company’s history – and then to look<br />
forward again, into a successful future.<br />
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