Career Development Service - Cranfield School of Management ...

Details
Personal Statement
Name:
Ms Wen Wen Chen
Country of Origin:
CHINA
Languages:
Chinese (Mandarin)
Current Course:
MSc Strategic Marketing
Interests:
Music, yoga, blogging,
perfume collection.
An ambitious marketer with five years' work experience as Product Manager in top four fragrance and flavour producing companies. Started career
as fragrance evaluator (technical background), promoted to marketing; planned and implemented new business strategy, with strong customer
relationship influence. Skilled communicator with creativity, organisational and interpersonal skills.
Key Achievements
Won the Estee Lauder �Ying-Yang��new product range (due to be launched in 2010) project as lead marketer, 2009.
Organised the �India Expedition��and �Art of Scent��Exhibition, 2009.
Effectively co-ordinated �Six Scents��project in South East Asia, managed public relations and advertising process, 2009.
Qualifications:
BSc Chemical Engineering and Technology
(Flavour and Fragrance Technology)
Curriculum Vitae: Ms Wen Wen Chen
Shanghai Institute of Technology, China 2000 - 2004
For more information, or to contact the team about any of our students, visit www.cranfieldsomcareers.info/contactus Page 1 of 2