DRAFT

coordination of WorkNet needs and resources with PSTA services. Future efforts mayinclude a survey of WorkNet bus pass recipients.4. Purchased Service: The City of St. Pete Beach and Treasure Island do not currentlybelong to the Transit Authority. However, these communities jointly purchase PSTA transitservice that operates in their communities along the Gulf Boulevard corridor.5. Community Presentations and Local Public Involvement Programs: Marketing staffprovides special presentations to various groups in the community with respect to PSTAservice and programs. Life skills presentations for bus travel are provided, particularly forsupported employment and rehabilitation programs.6. Employer’s Choice Program: The PSTA Marketing Department staff vigorously promotesthis program whereby the employer can fully subsidize the cost of public transit commutebenefits and purchase 31-day Unlimited Ride Go Cards. With this benefit, employees get atax-free transit benefit and the employer receives a tax-reduction for the expense. Anotheroption is for the employee to pay the full cost for the purchase of transit passes with pre-taxsalary dollars. Finally, the employer and employees can share the cost of transit passes andshare the tax benefit.7. Development Coordination & Review: Staff works closely with local communities to reviewdevelopment and redevelopment plans and incorporate passenger amenities as part of theproject. This program is very successful with regard to the placement of passenger sheltersand benches throughout the community. Staff is also participating with local communities onredevelopment projects and providing input on conceptual design.8. Speakers Bureau “Show Me” Service: The PSTA Marketing Department has a veryambitious group of volunteers that offers presentations to community groups regarding therole of PSTA as a transportation provider, route and schedule information, and fare options.Also, "Show Me" service volunteers escort first-time riders on a complete round-trip thatincludes route schedules, fare information, and travel tips.9. Accessible Bus Stop Signage: In coordination with PSTA’s Transit Advisory Committee,new bus stop signs were developed to differentiate the bus stop from other “poles” alongroadways. These tactile signs include raised and Braille characters for 100 select PSTA busstops, which were identified with input from visually-impaired passengers.Tindale-Oliver & Associates, Inc.September 20105-2Pinellas Suncoast Transit AuthorityTransit Development Plan