COMMISSION
4FcEkUnlA
4FcEkUnlA
Create successful ePaper yourself
Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.
•§<br />
As a strategy to reach teens, the OHMVR Division<br />
has a partnership with the SportStars Magazine that<br />
is marketed to youth and their parents. The Division<br />
publishes a monthly article and ad. The topics of the<br />
articles include ATV safety and training, the career<br />
path of a young dirt biker to become an OHV law<br />
enforcement staff, and the success of two teens<br />
as hill climb champions. In addition to promoting<br />
visitation to the SVRAs, the ad includes the OHMVR<br />
Division’s web address and hyperlink in the online<br />
version for magazine subscribers to learn how to<br />
recreate safely and responsibly. With a distribution of 300,000 print copies to school<br />
libraries and other locations throughout California and an additional 150,000 online<br />
subscribers, SportStars Magazine is a valuable communication tool to reach youth<br />
using a nontraditional interpretive method that is accessible for teens.<br />
•§<br />
The OHMVR Division and SVRAs maintain active<br />
social media pages, such as Twitter, Facebook, and<br />
Instagram that inform visitors of upcoming events,<br />
conservation, and safety messaging.<br />
4.3 By 2012, increase availability of training classes addressing OHV<br />
safety and environmental stewardship at SVRAs and grant-funded<br />
areas.<br />
•§<br />
OHMVR Division environmental scientists and the OHMVR Division outreach and<br />
education staff attended the California Native Plant Society Conference in 2015,<br />
where participants were very receptive to learn about the OHMVR Division’s<br />
ecologically sound land management practices.<br />
•§<br />
Ocotillo Wells SVRA School Outreach Programs – Each year, the Ocotillo Wells<br />
SVRA interpretive staff take the desert to 32 regional elementary schools. Through<br />
these programs, over 1,000 third and fourth grade students have the opportunity to<br />
explore desert wildlife in an interactive and educational manner. From live animals to<br />
taxidermy mounts, from skulls and skins to animal scat, this Desert Biome program<br />
is a hit with students and teachers alike.<br />
•§<br />
Ocotillo Wells SVRA is developing partnerships with local universities with an<br />
emphasis on field research where students receive college credits for their work.<br />
This valuable data will be used as an adaptive management tool in ensuring<br />
resource sustainability.<br />
42<br />
California State Parks, Off-Highway Motor Vehicle Recreation Commission