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Whale Watching Worldwide

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Asia<br />

Year Number of<br />

whale<br />

watchers<br />

AAGR Number of<br />

countries<br />

Direct<br />

expenditure<br />

Indirect<br />

expenditure<br />

Total expenditure<br />

1991 10,992 N/A 2 $371,000 $4,377,000 $4,748,000<br />

1994 73,192 88.1% 12 $3,887,000 $20,714,000 $24,601,000<br />

1998 220,465 31.7% 13 $7,735,000 $36,969,000 $44,704,000<br />

2008 1,055,781 17.2% 20 $21,573,315 $44,365,015 $65,938,330<br />

Asia has seen a remarkable growth in whale and dolphin watching over the last ten years. Seven countries<br />

have begun whale watching in this time, and the number of people whale watching has increased five‐fold,<br />

from approximately 220,000 to over 1 million. Much of this growth has come from China, Taiwan, India,<br />

Japan, Cambodia and Laos.<br />

Cetacean watching in Asia takes place in an amazing variety of locations, from the Russian Arctic to<br />

Indonesia’s tropical beaches, from the middle of the Indian Ocean to landlocked countries Nepal and Laos,<br />

from remote islands to the middle of major metropolises like Hong Kong. While many cetacean watching<br />

companies in Asia have traditionally targeted foreign tourists – for example in Goa, Bali and the Maldives –<br />

Asia’s economic boom has seen a growth in local whale watchers. Indeed, the largest growth in whale<br />

watcher numbers has come from industries catering to local markets – particularly the booming middle<br />

classes of China, Taiwan and India.<br />

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