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Leticia Neria PhD thesis - Research@StAndrews:FullText ...

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‘nada de pulque ahorita compañeros porque luego ni se acuerdan de lo que hay que<br />

gritar de la borrachera que traen’. The participants also receive new sombreros but the<br />

organiser explains: ‘en vista de la espontánea colaboración demostrada cada uno de<br />

ustedes va a recibir cinco pesos. El pulque después, cuando se acabe el acto y regresen<br />

los sombreros’. 184<br />

The practice known as ‘acarreo’ is illustrated in this scene. Acarreo refers to the<br />

practice of requiring people to participate in official events by offering a payment or<br />

threatening them with the loss of their jobs or benefits. 185 It was a well-known practice<br />

during the PRI government. 186 Here, the broken frame of reference refers to the<br />

contrasting image of people offering support and admiration though they have no real<br />

interest in the person they are supposedly supporting. The ruse is obvious when the<br />

organiser instructs a man to be clear about what the people should yell ‘porque luego se<br />

ponen a gritar “Viva don Lázaro” y cosas así’. 187 A similar scene happens in another<br />

celebration for Calzonzin, when a peasant yells ‘Viva Zapata’ and another one adds<br />

‘Viva el que dijimos desden [sic] antes’. 188 During the parade we see a woman being<br />

paid after she approaches Don Perpetuo to show her support and lets him carry and kiss<br />

her baby.<br />

The frame of reference that we could label ‘honest support’ is altered by this<br />

reality, and we learn that the world is closer to the broken frame of reference than to the<br />

‘correct’ one. Thus, these are acts of true humour: a social fault has been exposed and<br />

denounced. Part of the comedy comes from the unexpected request to return the<br />

184 Arau, Calzonzin Inspector, 1973.<br />

185 The phenomenom is identified as Patrimonialismo by Favela Gavia and described as a mechanism in<br />

which ‘los gobernantes dan privilegios a algunos grupos particulares a cambio de reconocimiento y<br />

deferencia (…) El clásico acuerdo político requiere la subordinación oficial de los grupos sociales a la<br />

tutela del partido a cambio de acceso a diferentes beneficios’ in Favela Gavia, Protesta y reforma… p. 9.<br />

186 A famous event in which civil servants rejected this practice occurred during a ceremony in 1968<br />

when they began shouting ‘¡no vamos, nos llevan!’ and ‘¡somos borregos!’ Carlos Monsiváis, Días de<br />

Guardar (México: Ediciones Era, 1970), p. 265.<br />

187 Arau, Calzonzin Inspector, 1973.<br />

188 Ibid.<br />

224

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