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Leticia Neria PhD thesis - Research@StAndrews:FullText ...

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power for thirty-five uninterrupted years. 1 When Díaz Ordaz came to power, Mexico<br />

was in the midst of a long period of social peace and economic stability known as the<br />

‘milagro mexicano’. 2 Mexico – it was thought – should serve as a model for other<br />

developing countries. 3<br />

More broadly, the world was in the middle of the Cold War; Latin America had<br />

witnessed the triumph of the Cuban Revolution and its gradual turn toward the Soviet<br />

Union. These facts influenced Díaz Ordaz’s political decisions. He was concerned about<br />

how external events could risk the political interests of the PRI. 4 From his first<br />

presidential speech he demonstrated a concern to maintain and safeguard the apparent<br />

political and economic stability in order to defend the status quo built by his party. 5<br />

During his presidential term he proved intolerant of any sign of subversion and<br />

responded categorically to the social movements that arose. 6 In this international<br />

context, and in a country in which the president is considered the highest patriarchal<br />

figure, 7 Díaz Ordaz acted as the guardian of a nation threatened by internal and external<br />

forces. 8<br />

1<br />

The PRI was established in 1929 under the name Partido Nacional Revolucionario. After some years of<br />

consolidation it changed its name in 1938 to Partido de la Revolución Mexicana, finally taking the name<br />

of Partido Revolucionario Institucional in 1946. PRI | Línea del tiempo<br />

[accessed 23 December<br />

2011]<br />

2<br />

Elsa Margarita Gracida Romo, El siglo XX mexicano. Un capítulo de su historia, 1940-1982 (Mexico:<br />

UNAM, 2002), pp. 76-79.<br />

3<br />

Soledad Loaeza, ‘Gustavo Díaz Ordaz: Las insuficiencias de la presidencia autoritaria’, in Presidentes<br />

Mexicanos Tomo II (1911-2000), coord.. by Will Fowler, colección Biblioteca INEHRM, 2 vols (Mexico:<br />

Instituto Nacional de Estudios Históricos de la Revolución Mexicana, 2004), 2, 285-346 (p. 301)<br />

4<br />

According to Enrique Condés Lara, the heart of PRI ideology was the Mexican Revolution and the Cold<br />

War. The government used these ideologies to promote authoritarianism, prejudice against other cultures<br />

and values, and state paternalism. Enrique Condés Lara, ‘Años de rebelión y de esperanzas’, in Asalto al<br />

cielo. Lo que no se ha dicho del 68, Rubén Arechiga Robles and others (Mexico: Oceano, 1998), pp. 21-<br />

41 (p. 23).<br />

5<br />

Loaeza, ‘Gustavo Díaz Ordaz…’, p. 303.<br />

6<br />

José Agustín, La contracultura en México. La historia y el significado de los rebeldes sin causa, los<br />

jipitecas, los punks y las bandas, 2nd ed. (Mexico: Debolsillo, 2007), p. 35.<br />

7<br />

Rafel Barajas Durán (El Fisgón), Sólo me río cuando me duele, (México: Planeta, 2009), p. 123.<br />

8<br />

Even Gustavo Díaz Ordaz called himself ‘siervo de la nación’ and his party fellow called him<br />

‘Guardián de la paz de México. Eulalio Ferrrer Rodríguez, De la lucha de clases a la lucha de frases: de<br />

la propaganda a la publicidad, 2nd ed. (Mexico: Taurus, 1995), p. 275.<br />

43

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