INTERNATIONAL - Perpustakaan Universitas Mercubuana

INTERNATIONAL
GA mendominasi top of mind
awareness outbound Int’l
hampir di semua area kecuali
JOG (AK) dan SUB (JT).
34 Prepared by JKTCMR - TD
Top of Mind – 1 (%)
Total DPS JKT PLM MES UPG JOG BDO BPN SUB SRG
GA 43.2 83.2 32.4 46.6 38.4 66.4 16.9 40.9 49.3 9.3 40.0
AK 22.1 0.0 31.8 16.1 38.4 7.4 63.9 16.8 30.0 10.6 21.3
SQ 11.7 2.7 15.0 17.8 6.6 8.1 13.3 22.1 4.0 17.2 12.0
JT 6.0 0.7 1.7 1.7 4.6 3.4 0.0 0.7 10.0 33.8 0.0
CX 3.0 5.4 2.9 2.5 0.7 4.7 2.4 3.4 0.0 6.0 1.3
EK 19 1.9 27 2.7 35 3.5 25 2.5 07 0.7 13 1.3 00 0.0 34 3.4 07 0.7 26 2.6 07 0.7
QF 1.7 2.7 1.2 0.8 0.7 0.7 0.0 2.0 0.7 6.0 1.3
JL 1.3 0.7 0.6 1.7 0.7 2.0 0.0 2.7 0.0 2.0 2.7
MH 1.3 0.0 2.9 2.5 2.0 2.0 1.2 2.0 0.0 0.0 0.7
KL 1.1 0.0 0.6 2.5 0.0 1.3 1.2 2.0 0.0 0.7 3.3
Y6 09 0.9 00 0.0 12 1.2 08 0.8 00 0.0 00 0.0 00 0.0 00 0.0 00 0.0 46 4.6 20 2.0
CI 0.9 0.7 1.2 0.8 0.7 0.0 0.0 1.3 0.0 0.0 4.0
SV 0.8 0.0 1.2 0.0 0.7 0.0 0.0 0.0 0.7 4.6 0.0
CA 0.6 1.3 0.6 0.0 0.7 0.0 0.0 0.0 0.0 0.0 3.3
TG 0.6 0.0 0.6 0.0 0.0 0.0 1.2 0.0 2.0 0.0 2.7
KU 04 0.4 00 0.0 00 0.0 00 0.0 20 2.0 00 0.0 00 0.0 00 0.0 20 2.0 00 0.0 00 0.0
KE 0.4 0.0 1.2 0.0 1.3 0.0 0.0 0.0 0.0 0.0 0.7
LH 0.4 0.0 0.0 1.7 0.7 0.7 0.0 0.0 0.0 0.0 0.7
BA 0.3 0.0 0.0 0.8 0.7 0.0 0.0 0.0 0.7 0.0 0.7
EY 0.3 0.0 0.0 0.8 0.0 0.7 0.0 0.7 0.0 0.7 0.0
OZ 0.2 0.0 0.0 0.0 0.7 0.0 0.0 0.0 0.0 0.0 1.3
BR 0.2 0.0 0.6 0.0 0.0 0.0 0.0 0.0 0.0 0.0 1.3
GF 0.2 0.0 0.0 0.0 0.0 0.0 0.0 2.0 0.0 0.0 0.0
VF 0.2 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0 2.0 0.0
AF 0.1 0.0 0.0 0.0 0.0 0.7 0.0 0.0 0.0 0.0 0.0
Lainnya y 0.2 0.0 1.2 0.0 0.0 0.7 0.0 0.0 0.0 0.0 0.0
n 1423 149 173 118 151 149 83 149 150 151 150
Q17. What airlines do you know of that fly internationally
within Indonesia? [SA]