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Executive Coaching - A Guide For The HR Professional.pdf

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What Is the Role of the <strong>HR</strong> <strong>Professional</strong>? 69<br />

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causing concern. Other assignments are entirely focused on<br />

helping bring out the potential in talented people. We also<br />

know that coaching can be more successful in some cases<br />

than in others. Your task is to know what the buzz is regarding<br />

this service and, if possible, do something to move it in the<br />

right direction. What can you do to help the organization<br />

realize the value of coaching as a methodology?<br />

6. Support the executive as being the client. <strong>Coaching</strong> involves<br />

multiple stakeholders, including yourself, each having a claim<br />

to the title of “client.” You can provide a service to everyone<br />

if you can make it clear that the individual executive is the<br />

primary client. We believe that coaching flows most naturally<br />

and most effectively when the individual executive is viewed<br />

as the client. We recognize, however, that other legitimate<br />

stakeholders are the organization, the boss, and you, the <strong>HR</strong><br />

professional. How can you help the other stakeholders understand<br />

that the executive is the primary client?<br />

7. Provide an orientation to the organization for the coach. In<br />

order for a coach to help the client set appropriate goals, it is<br />

important that the coach understand the structure of the<br />

organization and the strategic plans that guide the client’s<br />

performance. If the coach can have the benefit of obtaining<br />

information from an insider’s perspective, there is a greater<br />

likelihood that the coaching will be effective because the<br />

coach will have a context for assigning importance to some<br />

behaviors and not others. At a very basic level, the coach<br />

is better equipped to guide the client toward behaviors that<br />

will be in greater alignment with the organization’s goals and<br />

strategies. How can you help the coach understand the organization’s<br />

strategic business plans and the role that the client<br />

plays in those plans? What are the key informal relationships<br />

about which the coach needs to know in order for the coaching<br />

to be effective?

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