UNIVERSAL VENEZOLANA

Galiz Rouvier, Marianela del Carmen. “THE ADMINISTRATION OF THE FINANCIALRISK IN VENEZUELAN UNIVERSAL BANKING”. University of Zulia. Faculty ofEconomic and Social. Division of graduate studies.Master's degree in businessmanagement, financial management statement, April 2011. 150 pp.ABSTRACTThe purpose of this research is to analyse the management of financial risk in theVenezuelan Universal banking, on the basis of the theoretical approaches of Baca(2004); Pascale (2005); Tripier (2008); Fragoso (2004) and Jorion (2004), among others,which provides for the administration of the financial risk that exists in 5 first bankinginstitutions universal according to the financial ranking, such as: Banco Provincial,Banesco, Banco Occidental de Descuento, Venezuela Bank and Banco Mercantilits.Research is regarded as descriptive, not experimental field and transectional, using theadministrative and managerial human resource in the managements of Finance of thebanking institutions to analyse, seen as a population to which interviews were applied tokey informants. Also applied a content to the designed instrument validity. The resultswere analyzed by descriptive statistics frequencies, absolute and relative, reflected insynoptic tables, thing which revealed that analyzed financial institutions not have afinancial risk management, given that they present an informality despite taking intoaccount strategic aspects and factors which are of vital importanceby which informallyusing the techniques of assessment of mixed type not have formality than any institutionof this kind must be handled for their clientele and their competitiveness as organization.Recommending that strategic direction by analyzed financial institutions would be a toolfor the development of the country, to manage financial risk and maintain operationalcontinuity in an effective and efficient manner, it will allow promotion and meet itsexternal customers.Keywords: Risk, Management Risk Financial and Banking Universal Venezuelan.