1938 LaSalle Production - GM Heritage Center

Higher, wider fender catwalks also contribute to the
appearance of sturdiness and stability/New headlamps
are lower and more widely spaced. They are mounted on
and appear to be partially submerged in the fender catwalks.
Below each of these long streamlined headlamps
is a projection in front of the fender on which are three
vertical stainless steel bars. A bright metal trim strip
extends along the top center line of each headlamp.
LaSalle's massive fenders are unaltered in appearance,
sweep low over the front wheels, are deeply skirted and
have the characteristic LaSalle crease.
The vee windshield slopes rearwardly at a thirty-nine
degree angle into the smooth steel Turret Top.
Side View: The new hood and redesigned louvres
give a side-view impression of greatly increased hood
length. The hood extends rearwardly almost to the
windshield and goes forward without a break to the
radiator grille. Hood louvres extend from just behind
the radiator grille to a point almost below the windshield.
These new elements of design increase the
apparent hood length remarkably.
Die-cast hood louvres, which lent so much beauty to
the previous LaSalle, have been slightly refined. They
are longer and narrower and, being unobscured by the
headlamps, may be seen for their full length. Four
horizontal chrome strips merge into a ribbed chrome
metal section at the front.
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