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Income-Generating Activities - Action Against Hunger

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Field handbook • Scientific and Technical Department<br />

ii. Construction and renovation of markets<br />

To find a solution to the lack of spaces for exchange, especially when a constant<br />

demand and supply of the products and services exist, a physical market space can be<br />

constructed. This initiative is comparable to the installation of a shop (case mentioned<br />

in section II.I ii.), that is, the market will have to be constructed and put into operation<br />

with a focus on the generation of income, at least to cover its maintenance.<br />

The physical location of the market and the conditions regarding space and security<br />

are essential factors in the design of the structure. To manage the market the existence<br />

or formation of a trained group is necessary. The local authorities may be<br />

interested in this type of activity, as it could be a source of regular tax income.<br />

iii. Creation of networks and commercial contacts<br />

Solutions for commercialization problems are not always found in the creation of<br />

new physical spaces for exchange. Information, knowledge of existing commercial channels,<br />

and technical support to establish stable relationships with businesspeople and<br />

traders, can be the most useful resources when local demand for a product is insufficient<br />

but there are other sales opportunities elsewhere, or in cases where it is not viable to<br />

construct a market due to a lack of adequate space, or lack of management capacity.<br />

The establishment of interest groups can improve commercial relationships where<br />

IGA with similar or complementary characteristics are being promoted, connecting the<br />

producers of primary materials to those processing them. Through the spread of information<br />

and the exchange of experiences between beneficiaries, relationships can<br />

be developed that reinforce the position of the products in the market, for example,<br />

by selling together, or by exchanging products or value-added services between IGA.<br />

Example 25: Networking between IGA in Georgia<br />

The strategy of the ACF mission in Georgia to promote IGA groups is structured<br />

in three phases. The first and second phases are directed towards the creation and<br />

consolidation of the income generating activities. The third and last phase, as well<br />

as offering specific training for each group, can include the creation of networks<br />

between the activities.<br />

By August 2005, 14 interest groups had united 47 IGA of the Samegrelo and Abkhasia<br />

regions in a voluntary process. The networks were created by beneficiaries who<br />

considered them an advantage for carrying out certain tasks in coordination with<br />

other IGA. After several working sessions, the interest groups designed work plans<br />

together. Some of the proposed initiatives included actions to improve their production<br />

and planning of the development of commercial activities through the installation<br />

of stores managed by the interest group, the unification of all production<br />

for combined sales and the organisation of publicity campaigns.<br />

INCOME GENERATING ACTIVITIES: A KEY CONCEPT IN SUSTAINABLE FOOD SECURTIY<br />

65

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