PPPPPPPP,PPPoster Session, Thursday, June 17Theme F686 - N11231Liquid Crystal Displays (LCD) Role <strong>in</strong> Different Aspects <strong>in</strong> Social LifeSönmez ArslanP1,2 345*, Ömer PolatP P, S.Eren San PPSelahatt<strong>in</strong> SönmezsoyP PandP PRamazan Kaynak 6PDepartment of Materials Science Eng<strong>in</strong>eer<strong>in</strong>g, Nanotechnology Center,Gebze Institute of Technology, Kocaeli,41400, Turkey2PDepartment of Chemistry, Batman University, Batman ,72100, TurkeyPDepartment of Sience, Bahcesehir University, Istanbul, 34353, TurkeyPOrganic Electronics Group, Department of Physics, Gebze Institute of Technology, Kocaeli,41400, Turkey5PDepartment of Sociology, Batman University, Batman ,72100, Turkey6PDepartment of Management,Gebze Institute of Technology, Kocaeli,41400, Turkey43Abstract- Social, economical, and environmental effects of Liquid Crystal Displays(LCD) which have been us<strong>in</strong>g widely <strong>in</strong> televisions,computers, mobile phones, cameras, video cameras, bill boards were discussed. The periods before and after <strong>in</strong>troduc<strong>in</strong>g of LCDs were compared<strong>in</strong> terms of Energy, Information Technology ,Communication Technology, Environment, and Social Life. Advantages of LCDs were expla<strong>in</strong>eddepend<strong>in</strong>g on development of Nanotechnology <strong>in</strong> displays. LCDs’latest position was evaluated.………………………………………………………………………………………………………….In the beg<strong>in</strong><strong>in</strong>g of 1960s Liquid Crystal Displays (LCDs)have entered to our life. When we go back to 1970s LCDshave been observed <strong>in</strong> calculators and watches[1]. They hadonly black and white displays at that time. LCDs helped somuch <strong>in</strong> daily life compar<strong>in</strong>g with mechanical wristwatch andabacus <strong>in</strong> those years depend<strong>in</strong>g on that technology. LCDsimportant role <strong>in</strong> social life, start<strong>in</strong>g to development beg<strong>in</strong>n<strong>in</strong>gfrom primitive technology to Nanotechnology, have been<strong>in</strong>creas<strong>in</strong>g day by day. At present, LCDs are <strong>in</strong>volved <strong>in</strong>human life <strong>in</strong> different aspects such as communication,<strong>in</strong>formation technologies, enterta<strong>in</strong>ment, cultural and artisticactivities.abFigure 1. a) Early wrist watch(1960s) b) Black-white LCD <strong>in</strong> watchIn view of energy and usage, TV screens made of LCDsexhibit low energy consumption with respect to televisionsproduced by Cathode Ray Tube(CRT). This situation makesLCDs more advantages to televisions made of CRT. For<strong>in</strong>stance, televisions made <strong>in</strong> small size with LCDs can beused with low voltage (around 10 Vs). So even a couple ofbatteries are capable of usage of LCD TV.[2] This caseenables us to use TVs with LCDs <strong>in</strong> a wide range of places(without electrical sources) which we can never have thischance to use TVs with CRT.In po<strong>in</strong>t of <strong>in</strong>formation technologies, mobility feature ofLCDs have shown <strong>in</strong> movable computers such as laptops.Low energy consumption concept, decrease <strong>in</strong> size and<strong>in</strong>crease <strong>in</strong> mobility have made our life much easier bycomputers produced with LCDs such as laptops as mentionedabove than desktop computers.[3] With the help of LCDtechnology improv<strong>in</strong>g of laptops, today, access to <strong>in</strong>formationand usage of laptops are possible <strong>in</strong> every s<strong>in</strong>gle moment ofdaily life.Importance of LCDs <strong>in</strong> communication technology hasoutcome with progress<strong>in</strong>g of mobile phones[4]. Before<strong>in</strong>troduc<strong>in</strong>g mobile technology to our life, regular phones wereplay<strong>in</strong>g partially role. Enter<strong>in</strong>g with mobile communication toour life, communication put <strong>in</strong>to effect <strong>in</strong> every moment ofdaily life. Improvement of LCDs technology has been play<strong>in</strong>gmost important role <strong>in</strong> progress<strong>in</strong>g of mobile phones.In po<strong>in</strong>t of environmental aspects of LCDs we see that:LCDdoes not emit that much of radiation compared to televisionwith CRT. When we compare them regard<strong>in</strong>g emitt<strong>in</strong>gradiation, radiation emitted with sight almost approaches tozero <strong>in</strong> LCDs which leads to positive effect on environmentalpollution and human health. All displays with LCD like TV,computer compared to displays with CRT has been help<strong>in</strong>g us<strong>in</strong> terms of environment and human health.[5]When we consider LCDs <strong>in</strong> view of social aspect, we cantell that they occupy important role. Start<strong>in</strong>g from crowdedenterta<strong>in</strong>ment places and shopp<strong>in</strong>g centers and places whereoffical services are served, on deck of ferries, at ports, onpublic and private transportations etc., by serv<strong>in</strong>g LCDs is ansignificant <strong>in</strong>dicator of LCDs that they have played veryeffective role <strong>in</strong> social life. Besides, nanotechnology hasbrought a new perspective to advertis<strong>in</strong>g sector by <strong>in</strong>troduc<strong>in</strong>ggiant size of LCDs resuls <strong>in</strong> activity and new dimention <strong>in</strong>commercial life.To sum up, replac<strong>in</strong>g TVs with CRT with LCD technologythe world has started a new period consider<strong>in</strong>g energy sav<strong>in</strong>g,economy, environment and social communication. It is notdifficult to say from now on that the role and impact of LCDs<strong>in</strong> our rotu<strong>in</strong>e life will be more effective as nanothechnologydevelops and become a piece of our lives.*Correspond<strong>in</strong>g author: HTarslanso@gyte.edu.trTH[1] Castellano J. A. , Liquid Gold: The Story of Liquid CrystalDisplays and the Creation of an Industry, World ScientificPublish<strong>in</strong>g, S<strong>in</strong>gapore, 2005.[2] M.T.Chena, C. C. L<strong>in</strong>b, Int. Jrn of Industrial Ergonomics, 34,167–174 , (2004)[3] A. Dhir, The Digital Consumer Technology Handbook, NewnesPublications, U.S.A. (2004)lic[4] D. Mentley, “M<strong>in</strong>iature display market and technology trends,”presentedat the Flat Information Displays Conf., Monterey, CA, Dec. (1998)[5] M. L. Socolof , J.G. Overly, J.R. Geibig, Jrn. of CleanerProduction, 13, 1281-1294, (2005)6th Nanoscience and Nanotechnology Conference, zmir, 2010 811
Poster Session, Thursday, June 17Theme F686 - N1123Sociological Value of Statement of Nanotechnology Discoveries and InnovationsProf. Dr. Hacı DuranSocial Sciences Education Department, Adıyaman University, ADIYAMANAbstract- The ma<strong>in</strong> po<strong>in</strong>t of <strong>in</strong>terest <strong>in</strong> relation to our subject is the symbolization of 19 th century technological<strong>in</strong>novations by universal dissem<strong>in</strong>ation, the symbolization of 20 th century technological <strong>in</strong>novations by adm<strong>in</strong>istrations thatkeep everyth<strong>in</strong>g under control at all times, and despite which the emergence of chaos and confusion about the way ofperception of technological <strong>in</strong>novations <strong>in</strong> the field of nanotechnology. In this research, a discussion will be opened aboutthe way that the nanotechnology <strong>in</strong>dustrial discoveries are perceived and transformed <strong>in</strong>to a m<strong>in</strong>dset..Nanotechnology has become a current issue with its<strong>in</strong>ventions and <strong>in</strong>novations which will directly affectand change the social structure, power relations,education, health issues and family life follow<strong>in</strong>gagricultural, <strong>in</strong>dustrial, energy and <strong>in</strong>formationprocess<strong>in</strong>g technologies.Technological discoveries and <strong>in</strong>novations have,throughout history, affected power relations, socialstructures and cultures. Most of the radical changesthat took place <strong>in</strong> the history of humanity havetherefore been associated with means of productionwhich determ<strong>in</strong>ed the form of production.Agricultural revolution facilitated settlements andestablishment of cities, <strong>in</strong>dustrial revolutionfacilitated mass production, capitalist markets,<strong>in</strong>stitutionalization of colonial regimes, formation ofemployment markets and establishment of modernlife styles. Improvement of <strong>in</strong>formation technologiesbeyond all expectations caused changes <strong>in</strong> political,economic and cultural relations <strong>in</strong> many fields. Itcreated new doma<strong>in</strong>s of power. Many researcheshave been conducted about social, legal and ethicaleffects of <strong>in</strong>formation technologies. Those researchesstill cont<strong>in</strong>ue today. Political, ideological and socialdiscussions about <strong>in</strong>dustrial and agriculturalrevolutions still endure despite the fact that thoserevolutions have completed their historical process.If we look at the discoveries and <strong>in</strong>novations thathave been enforced <strong>in</strong> the field of nanotechnology,(we see that) the history of humanity has encountereda new revolution before properly process<strong>in</strong>g thechange <strong>in</strong> the field of <strong>in</strong>formation technologies.Futurists such as Jacques Attali have recently beenvoic<strong>in</strong>g that <strong>in</strong>novations <strong>in</strong> <strong>in</strong>formation andnanotechnology will create hyper-classes. It is saidthat <strong>in</strong>novations <strong>in</strong> nanotechnology will br<strong>in</strong>ghumanity face to face with social structures whichhave different features whereas before, socialstructures used to be formed accord<strong>in</strong>g to distributionof wealth, tribal customs, and organizational politicalmovements.In this presentation, perception of <strong>in</strong>novations <strong>in</strong> thefield of nanotechnology by the society and the waysthat these are transformed <strong>in</strong>to statements will beemphasized. Data for our research comprise of newsthat appeared <strong>in</strong> the visual and cyber media <strong>in</strong>connection with the subject. Perception, outl<strong>in</strong><strong>in</strong>g,presentation, visualization and <strong>in</strong>terpretation of thenews related to nanotechnology constitute the<strong>in</strong>frastructure for the statement of nanotechnology.Therefore, how the nanotechnology <strong>in</strong>novations areperceived by the public will be understood.The way that a technological and <strong>in</strong>dustrial<strong>in</strong>novation is perceived also affects the types of socialrelations that that <strong>in</strong>novation will entail. Mean<strong>in</strong>gsplaced upon the nanotechnology <strong>in</strong>novations aretherefore of great importance. Philosophical,sociological and social psychological discipl<strong>in</strong>esalways discuss the relationship between the actualself of someth<strong>in</strong>g and the mean<strong>in</strong>g given to it. Thesame goes for nanotechnology <strong>in</strong>ventions, discoveriesand <strong>in</strong>novations.It is known that there are numerous evaluations andpredictions <strong>in</strong> movies and science-fictionpublications. For example it is also known that afictional literature is created based upon the effects ofthe 19 th Century scientific discoveries and <strong>in</strong>dustrial<strong>in</strong>novations. Works of Jules Gabriel Verne areexamples of such efforts. George Orwell's novelsabout the effects of technological improvements onsocial order <strong>in</strong> the first half of the 20 th century arealso such examples.The ma<strong>in</strong> po<strong>in</strong>t of <strong>in</strong>terest <strong>in</strong> relation to our subjectis the symbolization of 19 th century technological<strong>in</strong>novations by universal dissem<strong>in</strong>ation, thesymbolization of 20 th century technological<strong>in</strong>novations by adm<strong>in</strong>istrations that keep everyth<strong>in</strong>gunder control at all times, and despite which theemergence of chaos and confusion about the way ofperception of technological <strong>in</strong>novations <strong>in</strong> the field ofnanotechnology. In this research, a discussion will beopened about the way that the nanotechnology<strong>in</strong>dustrial discoveries are perceived and transformed<strong>in</strong>to a m<strong>in</strong>dset. G. Myrdal, “Implicit values <strong>in</strong> Economics”, ThePhilosophy of Economics, ed. D.M. Hausman,Cambridge University Press , Cambridge, 1984 Dora, B. Russell, Endüstri Toplumunun Geleceği, BilgiYayınevi, Ankara, 1979 J. Baudrillard, Simülarklar ve Simülasyon, çev. OğuzAdanır, Doğubatı, Ankara, 2005 P.S. Cohen, Moders Social Theory, He<strong>in</strong>eman, London,1978 M. Sahl<strong>in</strong>s, Tarih Adaları, çev: Hakan Arslan, Dostyay., Ankara, 1998 C.G<strong>in</strong>zburg, Güç İlişkileri, çev.Durdu Kundakçı, Dostyay. Ankara 2006 J.Gray, Post Liberalizm, çev., Müfit Günay, Dost yay.,Ankara 2004 J.L. Greau, Kapitalizm<strong>in</strong> Geleceği, çev. Işık Ergüden,Dost yay., Ankara 2007 H.Duran, Endüstri Çağının D<strong>in</strong>amikleri, Değişim yay.İstanbul 2002 J. Attali, 21. Yüzyıl Sözlüğü, çev: Kosta Sarıoğlu,Güncel Yayıncılık, İstanbul 19986th Nanoscience and Nanotechnology Conference, zmir, 2010 812
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