Electronics-World-1959-05
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LECTRONICS<br />
CORP.<br />
TV<br />
TUBE HQS. I INDUMSTRIIAL<br />
Illr.IIFST 01'41.11\' TOP BRAND NAMES ONLY<br />
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AND OTHERS -Cartons and Stackers always in stockorder<br />
or Write<br />
4X150A TUBES -Tested-Guaranteed: $7.00 Each<br />
28 V AC or DC BLOWER for 4XI50A- l'hecked/<br />
mit of Equlpt 91.95<br />
REACTOR -CHOKE- 0.111 Il'. t1 . 8.5 AIUPI D.('.<br />
154<br />
Ln- Iles istance- MSc" 3 6?y" 3 694 ". l'ompletely<br />
I!nelosr,I. Orig. lost Approx. $25.00 Brand New<br />
I;ay!IleoO $7.50<br />
TUBE TESTER. Dynamit- Mutual Conductance<br />
', 'Ti' N spend purpose U'Prs.<br />
-. etc. Operates from 115 VAL'<br />
5\ i original tube chart manual<br />
n, -la- m In vicinal metal earning case.<br />
Slot. 11 by 1 lllckok h others. Type I- 1:7 -:\. Vol'<br />
good: Lai, -Checked Out O.K $24,50<br />
24 VOLT /I AMP. TRANSFORMER. l'ri: 115<br />
SAP to rro CI'S. Stu: 24 cop. vl I AMP. SPeelal<br />
Prier only $1.00<br />
6 FOOT HEAVY DUTY LINE CORD W /PLUG.<br />
a quantity of the e. Always handy. 151 each<br />
6 for $1.00<br />
TRIPLETT 0 to 500 VAC VOLTMETER. I,,erl-<br />
Lmt for checking industrial 220 YAP lines. etc.<br />
Large 4" dIa. Complete w /hardware. Itrand new<br />
in original Triplett canon $4.95<br />
TRIPLETT MODEL 436 -0 to 150 cat' 4" Sq.<br />
NI etee --N me /lammed $4.95<br />
SIGNAL GENERATOR & POWER METER.<br />
t;encral Purpose Model TN -35 /A P. Frequency<br />
range of Generator Is 521111 t0 :15110. l'1ak power<br />
output is 3 Io 6A dll. P\c output power !roll O<br />
to 69 db. Used, in good condition. frire 945.00<br />
HAMMARLUND SUPER -PRO POWER TRANS-<br />
FORMER. Slannfartured by ('tirage Transformer<br />
co. Beautiful heavy -duty eomt curt ion. Hermetically<br />
sealed. sri: 115 Or 230 Volts (a 60 CPS. See:<br />
485 -0.435 hr Isba Nia. 11.51.8.<br />
I (lias tap: 315 Volts w 11 Sia.1<br />
Filament Secondaries: Its 0.:1 Volts el 7 Anm,<br />
121 5.0 colt, loo 2 amps.<br />
(31 5.0 Vohs 3 Amas.<br />
SUPER -PRO CHOKE TO MATCH - 25 Ils. ie<br />
1611 Ma. 52.50<br />
BARRY ELECTRONICS<br />
512 Broadway. Walker 5- 7000, New York 12, N. Y.<br />
Profit and Growth<br />
(Continued from page 48)<br />
sale of tubes and parts used in performing<br />
service in the home. However,<br />
the sale of time should not be confused<br />
with the sale of repair products. A<br />
service business performs a dual function.<br />
First, it sells time, knowledge,<br />
and skill. These should be priced at a<br />
level that will provide competitive<br />
wages for the person who performs the<br />
service, plus all of the costs involved<br />
in making that service available.<br />
Second, a service operation is a retail<br />
business engaged in the sale of<br />
tubes, parts, and supplies used in service.<br />
The sale of time must be analyzed<br />
and priced as an entity separate and<br />
apart from the sale of the products<br />
used in performing the service. The<br />
gross profit realized from the sale of<br />
these elements of service is badly<br />
needed to help to pay the operating<br />
costs of the service business as a retail<br />
store.<br />
Recent surveys of small service businesses<br />
indicate that one -man shops<br />
now average only six calls per day on<br />
an annual basis. On the basis of available<br />
figures, the average small dealer<br />
who charges $5.00 per call for home<br />
service realizes an average of $180.00<br />
per week from the sale of his time.<br />
This income, plus the gross profit from<br />
the sale of replacement tubes and<br />
parts, plus the profit on new equipment<br />
the dealer may handle, will support<br />
a small business operation. It will<br />
not, however, provide the surplus<br />
needed for growth.<br />
Unfortunately, the average small<br />
dealer does not charge $5.00 for home<br />
service calls. The average seems to be<br />
close to $3.50 per call. Because of these<br />
substandard charges, these dealers are<br />
depriving themselves of the income<br />
they are justly entitled to for the services<br />
they perform.<br />
Many dealers insist they cannot raise<br />
their service charges and stay in business.<br />
They claim they would lose all<br />
their customers if they increased their<br />
home -call fees. Experience has proven,<br />
however, that this is not a fact. Those<br />
dealers who finally whipped their own<br />
mental blocks on adequate pricing for<br />
their time found that it improved their<br />
businesses, both financially and psychologically.<br />
When the increased income<br />
pulled them back from the rim of<br />
financial disaster, they found their own<br />
improved mental outlook was mirrored<br />
in better customer relations.<br />
The electronic service industry has<br />
a big job to do in indoctrinating the<br />
public that it must pay adequate labor<br />
charges to get honest, competent, efficient<br />
service on electronic devices<br />
Every individual dealer must assume<br />
his share of this responsibility by establishing<br />
time charges that are commensurate<br />
with his cost of doing<br />
business and that will pay him an<br />
income comparable to that of other<br />
men who operate successful independent<br />
businesses. --<br />
IT'S QUALITY for STEREO<br />
QUAL -KITS are EASIEST<br />
24 WATT STEREO AMPLIFIER<br />
complete 2 amps and 2 preamps<br />
Modei STA -24 39.95<br />
Model 1000 AM-FM Tuner 38.85<br />
STEREO TWINS<br />
Model 1100 FM Tuner... 25.50<br />
Model 1200 AM Tuner 19.95<br />
COMPLETE as Won STEREO 2<br />
CHANNEL AMPLIFIER . .<br />
with the mils.. slim look in li -Fi.<br />
rol.<br />
21Ìr. .r/n0 r.lsw<br />
:e<br />
b,. ,n4 1o14u rol. bxl.ln<br />
control. mode tea.e ,ble n fillrr<br />
00/003 platins wise, n Axl m<br />
e<br />
IDEAL SECOND AMPLIFIER<br />
For stereo -12 watt Williamson typo<br />
Model 2200. .<br />
MODEL 290012 WATT AMP<br />
and Preamp 28.50<br />
Radios C61. /Tubes A Cabinet<br />
Model 250- Superhel, AC -DC .16.45<br />
Model 350 -2 band, BC A SW. 19.75<br />
itnVtaey veth times l, rex d,.,..k'oll II - 1<br />
n-1 -<br />
e _ (( 1 makes Ì 11 e WRÌTk FOR FREE<br />
1-0IÌÜRFeÓta.OneldieÌllree. (' Itao optIonsl.<br />
QUALITY- ELECTRONICS<br />
119 Church St. Dept. T5 New York 13, N. Y.<br />
NOW AVAILABLE<br />
BUILD -IT- YOURSELF KITS for the NEW<br />
27 me CITIZEN'S BAND TRANSCEIVER<br />
Se.. MARCH RADIO TV NEWS pg 49 for details<br />
DELUXE KIT of all parts. tubes, chassis, etc. 34.95<br />
SUPER DELUXE MODEL for operation<br />
from 12 V. DC 39.95<br />
Either Model wired- tested ready for use, labor 19.95<br />
SPECIAL MODEL for portable operation, powered<br />
from self contained rechargeable cell, wired 59.95<br />
DELUXE type battery charger. will recharge many<br />
types of cells /batteries, wired 'ready to use 8.95<br />
HEAVY DUTY vibrator power supply, 12 volt input.<br />
150 8 250 volts output at 160 ma. super value 14.95<br />
ESSCO- NEW YORK 5e Walker St., NYC 19, N. Y.<br />
OW MAIL ORDER HI -FI<br />
You can now purchase all your Hi -Fi from one<br />
reliable source and be assured of perfect delivery.<br />
Carton makes delivery from NY stock on most<br />
Hi -Fi. Recorders and Tape within 24 hours SEND<br />
U5 A LIST OF YOUR HI -FI REQUIREMENTS<br />
FOR OUR WHOLESALE QUOTATION and our<br />
FREE wholesale earn /oeue.<br />
CARSTON STUDIOS<br />
215 -TD East BB st. New York 28. N.Y.<br />
LOOK<br />
NO FURTHER ... IF YOU'RE<br />
UNHAPPY WITH "HI" HI -FI<br />
71' PRICES. WRITE FOR OUR<br />
UNUSUAL AUDIO CATALOG.<br />
111111. KEY ELECTRONICS CO.<br />
120 -C Liberty St., N.Y. 6,<br />
Phone EV 4 -6071<br />
WANTED!<br />
Equipment, Components or Parts!<br />
If you have something to sell, let<br />
ELECTRONICS WORLD readers know<br />
about it in our classified section. It<br />
costs very little: just 50C a word including<br />
name and address. Minimum<br />
bar,. :1c1, I" ,tó(11. For further lung-<br />
Martin Lincoln, ELECTRONICS WORLD<br />
One Park Ave, New York 16, N. Y.<br />
TAPE RECORDERS<br />
HI -FI COMPONENTS<br />
SLEEP LEARN KITS<br />
MERITAPE<br />
UNUSUAL<br />
Low cost. Ilion uality VALUES<br />
rocording tap, in a boxes<br />
1981) RIERalog<br />
DRESSN E R, 69.07 RA, 174 St. . Flushing 65, N Y<br />
ELECTRONICS WORLD