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Electronics-World-1959-05

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LECTRONICS<br />

CORP.<br />

TV<br />

TUBE HQS. I INDUMSTRIIAL<br />

Illr.IIFST 01'41.11\' TOP BRAND NAMES ONLY<br />

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AND OTHERS -Cartons and Stackers always in stockorder<br />

or Write<br />

4X150A TUBES -Tested-Guaranteed: $7.00 Each<br />

28 V AC or DC BLOWER for 4XI50A- l'hecked/<br />

mit of Equlpt 91.95<br />

REACTOR -CHOKE- 0.111 Il'. t1 . 8.5 AIUPI D.('.<br />

154<br />

Ln- Iles istance- MSc" 3 6?y" 3 694 ". l'ompletely<br />

I!nelosr,I. Orig. lost Approx. $25.00 Brand New<br />

I;ay!IleoO $7.50<br />

TUBE TESTER. Dynamit- Mutual Conductance<br />

', 'Ti' N spend purpose U'Prs.<br />

-. etc. Operates from 115 VAL'<br />

5\ i original tube chart manual<br />

n, -la- m In vicinal metal earning case.<br />

Slot. 11 by 1 lllckok h others. Type I- 1:7 -:\. Vol'<br />

good: Lai, -Checked Out O.K $24,50<br />

24 VOLT /I AMP. TRANSFORMER. l'ri: 115<br />

SAP to rro CI'S. Stu: 24 cop. vl I AMP. SPeelal<br />

Prier only $1.00<br />

6 FOOT HEAVY DUTY LINE CORD W /PLUG.<br />

a quantity of the e. Always handy. 151 each<br />

6 for $1.00<br />

TRIPLETT 0 to 500 VAC VOLTMETER. I,,erl-<br />

Lmt for checking industrial 220 YAP lines. etc.<br />

Large 4" dIa. Complete w /hardware. Itrand new<br />

in original Triplett canon $4.95<br />

TRIPLETT MODEL 436 -0 to 150 cat' 4" Sq.<br />

NI etee --N me /lammed $4.95<br />

SIGNAL GENERATOR & POWER METER.<br />

t;encral Purpose Model TN -35 /A P. Frequency<br />

range of Generator Is 521111 t0 :15110. l'1ak power<br />

output is 3 Io 6A dll. P\c output power !roll O<br />

to 69 db. Used, in good condition. frire 945.00<br />

HAMMARLUND SUPER -PRO POWER TRANS-<br />

FORMER. Slannfartured by ('tirage Transformer<br />

co. Beautiful heavy -duty eomt curt ion. Hermetically<br />

sealed. sri: 115 Or 230 Volts (a 60 CPS. See:<br />

485 -0.435 hr Isba Nia. 11.51.8.<br />

I (lias tap: 315 Volts w 11 Sia.1<br />

Filament Secondaries: Its 0.:1 Volts el 7 Anm,<br />

121 5.0 colt, loo 2 amps.<br />

(31 5.0 Vohs 3 Amas.<br />

SUPER -PRO CHOKE TO MATCH - 25 Ils. ie<br />

1611 Ma. 52.50<br />

BARRY ELECTRONICS<br />

512 Broadway. Walker 5- 7000, New York 12, N. Y.<br />

Profit and Growth<br />

(Continued from page 48)<br />

sale of tubes and parts used in performing<br />

service in the home. However,<br />

the sale of time should not be confused<br />

with the sale of repair products. A<br />

service business performs a dual function.<br />

First, it sells time, knowledge,<br />

and skill. These should be priced at a<br />

level that will provide competitive<br />

wages for the person who performs the<br />

service, plus all of the costs involved<br />

in making that service available.<br />

Second, a service operation is a retail<br />

business engaged in the sale of<br />

tubes, parts, and supplies used in service.<br />

The sale of time must be analyzed<br />

and priced as an entity separate and<br />

apart from the sale of the products<br />

used in performing the service. The<br />

gross profit realized from the sale of<br />

these elements of service is badly<br />

needed to help to pay the operating<br />

costs of the service business as a retail<br />

store.<br />

Recent surveys of small service businesses<br />

indicate that one -man shops<br />

now average only six calls per day on<br />

an annual basis. On the basis of available<br />

figures, the average small dealer<br />

who charges $5.00 per call for home<br />

service realizes an average of $180.00<br />

per week from the sale of his time.<br />

This income, plus the gross profit from<br />

the sale of replacement tubes and<br />

parts, plus the profit on new equipment<br />

the dealer may handle, will support<br />

a small business operation. It will<br />

not, however, provide the surplus<br />

needed for growth.<br />

Unfortunately, the average small<br />

dealer does not charge $5.00 for home<br />

service calls. The average seems to be<br />

close to $3.50 per call. Because of these<br />

substandard charges, these dealers are<br />

depriving themselves of the income<br />

they are justly entitled to for the services<br />

they perform.<br />

Many dealers insist they cannot raise<br />

their service charges and stay in business.<br />

They claim they would lose all<br />

their customers if they increased their<br />

home -call fees. Experience has proven,<br />

however, that this is not a fact. Those<br />

dealers who finally whipped their own<br />

mental blocks on adequate pricing for<br />

their time found that it improved their<br />

businesses, both financially and psychologically.<br />

When the increased income<br />

pulled them back from the rim of<br />

financial disaster, they found their own<br />

improved mental outlook was mirrored<br />

in better customer relations.<br />

The electronic service industry has<br />

a big job to do in indoctrinating the<br />

public that it must pay adequate labor<br />

charges to get honest, competent, efficient<br />

service on electronic devices<br />

Every individual dealer must assume<br />

his share of this responsibility by establishing<br />

time charges that are commensurate<br />

with his cost of doing<br />

business and that will pay him an<br />

income comparable to that of other<br />

men who operate successful independent<br />

businesses. --<br />

IT'S QUALITY for STEREO<br />

QUAL -KITS are EASIEST<br />

24 WATT STEREO AMPLIFIER<br />

complete 2 amps and 2 preamps<br />

Modei STA -24 39.95<br />

Model 1000 AM-FM Tuner 38.85<br />

STEREO TWINS<br />

Model 1100 FM Tuner... 25.50<br />

Model 1200 AM Tuner 19.95<br />

COMPLETE as Won STEREO 2<br />

CHANNEL AMPLIFIER . .<br />

with the mils.. slim look in li -Fi.<br />

rol.<br />

21Ìr. .r/n0 r.lsw<br />

:e<br />

b,. ,n4 1o14u rol. bxl.ln<br />

control. mode tea.e ,ble n fillrr<br />

00/003 platins wise, n Axl m<br />

e<br />

IDEAL SECOND AMPLIFIER<br />

For stereo -12 watt Williamson typo<br />

Model 2200. .<br />

MODEL 290012 WATT AMP<br />

and Preamp 28.50<br />

Radios C61. /Tubes A Cabinet<br />

Model 250- Superhel, AC -DC .16.45<br />

Model 350 -2 band, BC A SW. 19.75<br />

itnVtaey veth times l, rex d,.,..k'oll II - 1<br />

n-1 -<br />

e _ (( 1 makes Ì 11 e WRÌTk FOR FREE<br />

1-0IÌÜRFeÓta.OneldieÌllree. (' Itao optIonsl.<br />

QUALITY- ELECTRONICS<br />

119 Church St. Dept. T5 New York 13, N. Y.<br />

NOW AVAILABLE<br />

BUILD -IT- YOURSELF KITS for the NEW<br />

27 me CITIZEN'S BAND TRANSCEIVER<br />

Se.. MARCH RADIO TV NEWS pg 49 for details<br />

DELUXE KIT of all parts. tubes, chassis, etc. 34.95<br />

SUPER DELUXE MODEL for operation<br />

from 12 V. DC 39.95<br />

Either Model wired- tested ready for use, labor 19.95<br />

SPECIAL MODEL for portable operation, powered<br />

from self contained rechargeable cell, wired 59.95<br />

DELUXE type battery charger. will recharge many<br />

types of cells /batteries, wired 'ready to use 8.95<br />

HEAVY DUTY vibrator power supply, 12 volt input.<br />

150 8 250 volts output at 160 ma. super value 14.95<br />

ESSCO- NEW YORK 5e Walker St., NYC 19, N. Y.<br />

OW MAIL ORDER HI -FI<br />

You can now purchase all your Hi -Fi from one<br />

reliable source and be assured of perfect delivery.<br />

Carton makes delivery from NY stock on most<br />

Hi -Fi. Recorders and Tape within 24 hours SEND<br />

U5 A LIST OF YOUR HI -FI REQUIREMENTS<br />

FOR OUR WHOLESALE QUOTATION and our<br />

FREE wholesale earn /oeue.<br />

CARSTON STUDIOS<br />

215 -TD East BB st. New York 28. N.Y.<br />

LOOK<br />

NO FURTHER ... IF YOU'RE<br />

UNHAPPY WITH "HI" HI -FI<br />

71' PRICES. WRITE FOR OUR<br />

UNUSUAL AUDIO CATALOG.<br />

111111. KEY ELECTRONICS CO.<br />

120 -C Liberty St., N.Y. 6,<br />

Phone EV 4 -6071<br />

WANTED!<br />

Equipment, Components or Parts!<br />

If you have something to sell, let<br />

ELECTRONICS WORLD readers know<br />

about it in our classified section. It<br />

costs very little: just 50C a word including<br />

name and address. Minimum<br />

bar,. :1c1, I" ,tó(11. For further lung-<br />

Martin Lincoln, ELECTRONICS WORLD<br />

One Park Ave, New York 16, N. Y.<br />

TAPE RECORDERS<br />

HI -FI COMPONENTS<br />

SLEEP LEARN KITS<br />

MERITAPE<br />

UNUSUAL<br />

Low cost. Ilion uality VALUES<br />

rocording tap, in a boxes<br />

1981) RIERalog<br />

DRESSN E R, 69.07 RA, 174 St. . Flushing 65, N Y<br />

ELECTRONICS WORLD

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