Sustainable Microfinance - Balanced Scorecard's added value for ...

Appendix N – General BSC model
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Usefulness Visual Think Similar Model
KH coaching is a really important part of microfinance, but not part of the model.
KH it would be great if it will be something that is actually going to be used.
KH Provide every ‘ondernemingspunt’ with a checklist.
KH when you have a sufficient amount of yes’s this will happen. If you have less amount of yes’s than you
will get additional coaching, but we still say yes. But if not than it will be no.
VS The complete picture is being analyzed, the financial plan, the business plan, the entrepreneur but not
so much at the ratios.
VS At the end you look at the complete picture and you can cross things out against each other. It is quite
subjective.
TB We need to re-invent the business model and need to eliminate the impact the Friedman’s had. We
need to make that mainstream.
TB Do not start from the financial perspective. But accepted that the financial is only there to facilitate the
other aspects. Go to the costumer and employee and ask what do you really want.
TB look at Norton and Kaplan, from a view that they were also looking at it from the same idea as
Friedman. You need to get a curtain benefit from the system.
TB pick only one [economical, ecological or social] and focus on that. Next you adjust your business plan,
what do I need for the organization. Next you need to know how your employee's and customers fit in
that. The financial is than separate.
TB when you are developing such a vision for entrepreneurs, than other things will become easier as well
TB Because you have a grip
TB you do not only give the entrepreneur a quality impulse, cause when you ask him those questions he
needs to think about it, but that you also give your own financial organization a quality impulse.
TB You only need to change your focus to see the solution
TB What values we want to provide to our clients? What values do we want to provide to our money
supplies or shareholders? And what value do we want to provide to the employees of our organizations
and to the society as a whole?
TB From the perspective that when the society would not provide or withhold you the license to operate,
you are done. If you cannot get employees or clients you are also done. Same for money.
TB always focused on the relation between those four
TB you have a mental model for a couple of stakeholders, costumer, employee, a capital provider should
be included, also the society.
TB measure all those four, from the perspective what do you want to achieve with that business model,
form a social, ecologic and economical perspective?
TB Than connect objective and indicators to those aspects
RL Finance, goes to customer proposition. Under that you have the process, for every function. Than you
have the people that work with that.
RL The Balanced Scorecard gives a good overview.
RL you can see where it goes wrong, by following the arrows you can see what is linked to it.
RL It forces you to think something through.
RL when you start to work it out you will run into problems that you did not foresee.
RL It is better to encounter those problems in an early stage, than when you are already half way setting
up your business and invested money.
RL Better to first think about it, so I think the model is very useful.
RL The traditional model is less suitable for when you offer services
RL it is ‘old school’, based on the old manufacturing processes. That is not the modern world. On the
Internet you can do so much more.
Elmar Hoogendoorn 128
Sustainable Microfinance