Boxoffice-January.03.1953

. . The
. . Mrs.
SAN ANTONIO
Oustavo Lavenant, prominent Dilley theatreman
and operator of the radio station at
Pleasanton. was reported to be on the sick
Ruben Ayala, Azteca Films chief
list . . .
shipper, spent the weekend on a hunting
trip with Joe Lopez, Charlotte exhibitor, at
his south Texas hunting resort . . . Gidney
Talley. owner of the Hi-Ho here, treated
patrons to a free show on Christmas eve.
Several southside merchants sponsored the
show.
Rex Allen, Republic western star, will highlight
the San Antonio Livestock Exposition
and rodeo to be held February 20-March 1 at
the Bexai- county Coliseum .
Texas
Theatre employes held their annual Christmas
party late Monday i22i night with
Emil Kupca and Curtis Short in charge of
arrangements.
Southern Printers, who turn out heralds
for theatres in this territory, will move to
Two Million Feet in Stock
SPEAKER CABLE
Without Priority
2 Conductor No. 17 AWG Solid Copper Plot Parallel
Construction Rodent Resistont Non-woter Absorbent
Jacket for Direct Earth Burial O.D. .35x. 20-inch.
Packoged 2,500 ft. on Returnable Reels or 500 ft.
Coils. Price FOB Houston, Texas: On 500 ft. Coils
$60.00 per M ft. 2500 ft. Reels $40.60 per M ft.
Reel Deposits $5.00 each. Shipping Wt. Net 50 lbs.
per M ft.
SOUTHWESTERN THEATRE EQUIPMENT CO.
1622 Austin St., Houston, Texas, Phone CA-9906
DISTRIBUTORS FOR ELECTRIC WIRE AND CABLE
CO. OF HOUSTON, TEXAS
new and larger offices some time early in
1953. It is at pre.sent located on North Main
avenue near West Travis street . . . The
Rigsby, South Loop 13 and Kelly drive-ins
held Moviethons Saturday night. The Rigsby
and Loop .showed four features and four
shorts, while the Kelly had five all-airplane
pictures to celebrate the 50th anniversary
of the air industry. Free coffee was served
after the last show.
. Extensive
. . .
Seen alon^ Houston street recently were
Limie Stilwell, Fort Worth; Raymond B.
Willie jr., MGM field representative, Dallas;
L. Eddie Walzer, Temple, and Esther Fernandez,
film player, Mexico City . improvements have been
.
made at the
Fredericksburg Road Drive-In. Local artist
H. R. McBride has painted a huge clown
mural on the screen tower at the entrance
of the ozoner and other changes have been
made to give patrons the circus show spirit
Hi-Park theatregoers saw a free show
Christmas eve.
Louis Weiner, publicist for Arch Oboler
productions, Hollywood, did a grand job in
selling "Bwana Devil" to the public here at
the Texas for its southwestern premiere,
opening Christmas day .
Arch Oboler
and Miss Jerry Kay, script girl and assistant
to Arch Oboler of "Bwana Devil," were recent
visitors here from Hollywood.
The Alameda has added a snack bar on
the mezzanine where chiliburgers and hotdogs
are served ... All first run houses here
did better than average business on Christmas
day. A double Spanish picture program
TOPS IN SALES PERFORMANCE!
Wallace Walthall of National Screen
Service is shown proscnting a check to
Hazel Panceria for selling the greatest
volume of holiday advertising accessories
in the Dallas office at the annual Christmas
party. Other winners in the sales
contest are, left to right. Miss Panceria,
Aline Andres, Kathryn Sammons and
Mary Kobinson. Hazel won first place
for the second consecutive year. More
than 150 employes and their friends from
the circuits attended the Christmas afternoon
party. Paul Short, division manager,
said he was proud of these young
women for their sales accomplishments
throughout the year as well as during the
Christmas season.
paid off at the Alameda judging from the
lineup waiting in front of the theatre most
of the day.
Austin and central Texas exhibitors can
now send news items for BOXOFFICE to
John Bustin, amusements editor of the American-Statesman,
along with any photos of
theatre fronts or activities . . . Gene Burris,
Ross Theatre, Sabinal, and Benito Silva, with
his son Ali, of the Mexico Teatro, Carrizo
Springs, were visitors to the Mexican film
exchanges.
ir Butter Flake Canned Popcorn
if Pop Corn Man Bags and Cartons
if Cretci- Popcorn Machines
if Imperial
Super-X Canned Corn
if. Selmix Drink Dispensers
if Snow Cone Supplies
if Orange Crush Drink
Directs Music for Alex Gottlieb
Raoul Kraushaar will direct the music of
The Blue Gardenia" for Alex Gottlieb, producing
the film independently and releasing
through Warner Bros.
t?ff^, W!^''''''J'r!^f/Z^^'^'^-'
Many More Theatre Concession Supplies to
Help Increase Your Sales!
EQUIPMENT DISPLAY SALES
ASSOCIATED WAREHOUSE. 1109 Commerce. Houilon
Write for information today!
308 S. HARWOOD -k DALLAS, TEXAS
P.O.BOX 3307 * PHONE RI-6)34 ^
Dlttributort for
OKIA. THEATRE SUPPLY CO.. b\1 W. Groid, Oblo. Cily
SOUTHEASTERN EQUIPMENT CO., }I4 S. Lrbr'iy, Ne» Orleoni
^^LSXXLX^
Pop Corn Machines
WAREHOUSES
OUSTON— 1209 Commerce
BEAUMONT—SSO Moln Sireel
LUBBOCK— MOS Avenue A
SAN ANTONIO- Merchonii onj Florei
mm W^m^
NEED CHAIR SERVICE
New chairs installed—all types of repairs. We
furnish all lobor anc) materiol. Work done In your
theotrc. Corpet sewing, loying ond repoiring.
C. E. Girard
20: South 23rd St., Temple, Texos
Phone, Dollas, RI-5009 Phone, Temple, 3-5352
64
BOXOFFICE January 3, 1953