Creative Economy: A Feasible Development Option

7. Technology, connectivity and the creative economy 1897.1 Introduction ........................................................................................................................1897.2 Connectivity and its wider impact ....................................................................................1907.2.1 The mobile revolution ................................................................................................................1917.2.2 Fastest growth of Internet users in the South ............................................................................1927.2.3 Developing countries lag behind in terms of broadband connectivity............................................1927.2.4 Global shifts boost South-South trade and investment in ICT goods ............................................1937.3 Measurement issues and creative content........................................................................1947.4 ICTs and their impact on the creative economy................................................................1967.4.1 The growing importance of ICTs for the creative industries ........................................................1977.5 Digitization ..........................................................................................................................1987.6 Convergence and new business models ..........................................................................1987.7 Impact across the production chain ..................................................................................2007.8 Looking to the future ..........................................................................................................203PART 5. PROMOTING THE CREATIVE ECONOMY FOR DEVELOPMENT8. Policy strategies for the creative industries 2098.1 Introduction ........................................................................................................................2098.2 The role of public policies ..................................................................................................2108.3 The policy process ..............................................................................................................2138.4 Policy directions..................................................................................................................2148.4.1 Provision of infrastructure..........................................................................................................2148.4.2 Provision of finance and investment ..........................................................................................2158.4.3 Creation of institutional mechanisms..........................................................................................2198.4.4 Regulatory framework and legislation ........................................................................................2218.4.5 Development of exports markets................................................................................................2238.4.6 Establishment of creative clusters..............................................................................................2238.4.7 Stimulating creative entrepreneurship ........................................................................................2248.4.8 Institution of effective data-collection measures..........................................................................2248.5 A creative nexus for enhancing the creative economy ....................................................2248.5.1 The creative nexus model..........................................................................................................2258.6 Targeted measures for strengthening the creative economy ..........................................2268.6.1 Non-formal sector ....................................................................................................................2268.6.2 Creative arts ............................................................................................................................2278.6.3 Small and medium-sized enterprises ........................................................................................2278.6.4 Public cultural institutions..........................................................................................................2288.6.5 Corporate sector ......................................................................................................................2288.7 Tailoring policy action at the national level ......................................................................228CREATIVE ECONOMY REPORT 2010Contentsvii