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PE2379 ch02.qxd 24/1/02 16:04 Page 122<br />

conversational analysis<br />

a research tradition evolving from ETHNOMETHODOLOGY which studies the<br />

social organization <strong>of</strong> natural conversation (also referred to as talk-ininteraction)<br />

by a detailed inspection <strong>of</strong> tape recordings and transcriptions.<br />

Concerned with how meanings and pragmatic functions are communicated<br />

in both mundane conversation and such institutional varieties <strong>of</strong><br />

talk as interviews and court hearings, conversation analysts have investigated<br />

such topics as the sequential organization <strong>of</strong> talk, turn-taking, and<br />

the ways that people identify and repair communicative problems.<br />

see also ADJACENCY PAIR, CONVERSATIONAL MAXIM, DISCOURSE ANALYSIS,<br />

ROLE, SPEECH ACT, TURN-TAKING<br />

conversational analysis n<br />

see CONVERSATION ANALYSIS<br />

conversational implicature n<br />

see CONVERSATIONAL MAXIM<br />

conversational maxim n<br />

an unwritten rule about conversation which people know and which<br />

influences the form <strong>of</strong> conversational exchanges. For example in the following<br />

exchange<br />

a: Let’s go to the movies.<br />

b: I have an examination in the morning.<br />

B’s reply might appear not to be connected to A’s remark. However, since<br />

A has made an invitation and since a reply to an invitation is usually<br />

either an acceptance or a refusal, B’s reply is here understood as an excuse<br />

for not accepting the invitation (i.e. a refusal). B has used the “maxim”<br />

that speakers normally give replies which are relevant to the question that<br />

has been asked. The philosopher Grice has suggested that there are four<br />

conversational maxims:<br />

a The maxim <strong>of</strong> quantity: give as much information as is needed.<br />

b The maxim <strong>of</strong> quality: speak truthfully.<br />

c The maxim <strong>of</strong> relevance: say things that are relevant.<br />

d The maxim <strong>of</strong> manner: say things clearly and briefly.<br />

The use <strong>of</strong> conversational maxims to imply meaning during conversation<br />

is called conversational implicature, and the “co-operation” between<br />

speakers in using the maxims is sometimes called the co-operative principle.<br />

see also ADJACENCY PAIR, COHERENCE, REALITY PRINCIPLE<br />

conversational openings n<br />

(in conversational interaction) the strategies a person uses to begin a con-<br />

122

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