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PE2379 ch06.qxd 24/1/02 16:07 Page 522<br />

style<br />

style n stylistic adj<br />

1 variation in a person’s speech or writing. Style usually varies from<br />

casual to formal according to the type <strong>of</strong> situation, the person or persons<br />

addressed, the location, the topic discussed, etc. A particular style,<br />

e.g. a formal style or a colloquial style, is sometimes referred to as a stylistic<br />

variety.<br />

Some linguists use the term “register” for a stylistic variety while others<br />

differentiate between the two (see REGISTER).<br />

2 style can also refer to a particular person’s use <strong>of</strong> speech or writing at<br />

all times or to a way <strong>of</strong> speaking or writing at a particular period <strong>of</strong><br />

time, e.g. Dickens’ style, the style <strong>of</strong> Shakespeare, an 18th-century style<br />

<strong>of</strong> writing.<br />

see also STYLISTIC VARIATION<br />

style shift n<br />

a change in STYLE during a verbal or written communication. Usually, a<br />

style shift takes place if the writer reassesses or redefines a particular situation.<br />

For example, a writer may add an informal note at the end <strong>of</strong> a<br />

formal invitation because he or she is on familiar terms with the person<br />

the invitation is addressed to. In a job interview, an applicant may change<br />

his or her formal style to a less formal style if the interviewer adopts a<br />

very informal manner.<br />

see also STYLISTIC VARIATION<br />

stylistic variation n<br />

differences in the speech or writing <strong>of</strong> a person or group <strong>of</strong> people according<br />

to the situation, the topic, the addressee(s) and the location. Stylistic<br />

variation can be observed in the use <strong>of</strong> different speech sounds, different<br />

words or expressions, or different sentence structures.<br />

For example, in English:<br />

a Pronunciation: People are more likely to say /`s∂tn/ sitt’n /`me∂k ∂ °n/<br />

mak’n instead <strong>of</strong> /`s∂t∂√/ sitting /`me∂k∂√/ making if the style is more<br />

informal.<br />

b Words and sentence structures:<br />

more formal: We were somewhat dismayed by her lack <strong>of</strong> response to<br />

our invitation.<br />

less formal: We were rather fed up that she didn’t answer when we<br />

invited her.<br />

The stylistic variation <strong>of</strong> an individual or group can be measured by<br />

analysing recorded speech and making comparisons.<br />

see also STYLE<br />

522

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