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EQUALITY GUIdE - KU Leuven

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38 Equality Guide<br />

one just has to send an e-mail to everyone and all the responses are collected in a database<br />

that can easily be merged to a statistical programme (immediate data validation). The costs are<br />

low since there are no paperwork and printing costs. Besides, to create the online survey and<br />

design the web pages, software costs can be reduced by using an open source web-design<br />

programme. In theory, everyone at the university has access to the Internet. Students who do<br />

not have access at home can easily use a computer in one of the computer rooms at the university.<br />

For some groups of personnel (e.g. kitchen staff) we decided to print the surveys and<br />

hand them over in closed envelopes that the respondents could send back to our unit. Another<br />

advantage of the survey is that it is a simple quantitative method which can be used on a yearly<br />

basis, and which can easily be applied by other researchers. Weaknesses of this method are<br />

social desirability and not considering the present context in which the respondent fills out the<br />

questionnaire. Furthermore, the same survey will be used for academic staff as well as personnel<br />

with lower educational and literacy levels. Therefore, it is important to create questions that<br />

are understandable for all populations, but that are not too simplistic either.<br />

To put the survey online, Osucre 61 was used, a user-friendly software program that generates<br />

the response in a spreadsheet, which can easily be merged to a statistical programme like<br />

SPSS. To design the web pages, the open source web-design programme NVU 62 was used.<br />

The web survey was completely anonymous: we did not ask for the name of the respondent<br />

and the link to the questionnaire was not linked to their e-mail address. The only personal item<br />

the Osucre programme registers, is the IP address.<br />

3.6. Validating the scales<br />

One of the most important aspects in developing this survey was to test whether the<br />

instrument was valid, i.e. does the instrument measure what it is meant to measure?<br />

One way of doing this is by verifying whether items cluster around a particular construct,<br />

by means of factor analysis. This was the aim of the pre-testing. We measured<br />

which variables loaded highly on which factors (this means: which variables fit to the<br />

different factors/constructs) and then conducted an item analysis on the factors to examine<br />

if those variables constitute a reliable scale. This means: is there an internal<br />

consistency in the different scales? Another aim of pre-testing was to make sure the<br />

survey was user-friendly and understandable for the respondents. The pre-test was<br />

conducted with 315 students (3 random samples + 2 reminders) and 227 members of<br />

personnel who have access to the Internet (2 random samples + 2 reminders). There<br />

was a 56.8% response for members of personnel (N = 129) and 34.6% response for<br />

students (N = 109). Bad timing may be the reason for the lower response from students<br />

since they were in the pre-exam period. A summary of the results of the factor<br />

analysis of both groups is given below.<br />

61<br />

62<br />

Frederik Van Acker ! www.osucre.be.<br />

www.nvu.com.

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