Patent It Yourself - PDF Archive

More documents

Recommendations

Info

$C:\Documents and Settings\dave\Desktop\Godel, Escher, Bach ...$

316 | <strong>Patent</strong> it YOURSELF won’t be too interested if your invention has already been disseminated to the public. If you’re going to make and sell it yourself, I believe you should wait until you’ve got the product out before you try to publicize it. Why? The public’s memory span is short, so they’ll be likely to forget about your product by the time you get it on sale. My advice is to not seek publicity until a product with your invention is almost or actually on the market, unless you’ve tried unsuccessfully, after substantial efforts, to get it on the market. Assuming you’re ready for publicity, one way to get it (at a price) is to hire a public-relations or marketing research firm to promote your invention for you. There are many reputable firms that can come up with many creative and valuable ideas for a fee. However, since the cost of publicrelations services is very high, I don’t recommend it unless you can bear the cost without difficulty. Many magazines will feature new ideas free if you send them a clear, understandable, professional-quality photo or drawing of your invention, plus a brief, clear, and understandable description of it. They may even write a full-length feature about your invention if they think it’s interesting enough. Suitable magazines are Popular Science, Mechanics Illustrated, Popular Electronics, Better Homes and Gardens, Pageant, Parade, Playboy, This Week, True Story, Jet, Outdoor Life, House and Garden, House Beautiful, Outdoor Living, Changing Times, McCall’s, Apartment Life, Argosy, and Sunset. You can obtain the addresses of those you think are relevant from Ulrich’s International Periodicals Directory in your local library. The magazine Advertising Age has a feature called “Idea Marketplace” in each issue in which they publicize new inventions gratis. Write to them at Crown Communications, Inc., 740 Rush Street, Chicago, IL 60611, sending a picture and brief description of your invention. Thomas Publications, 1 Pennsylvania Plaza, New York, NY 10119, has a bimonthly called Technology Mart that offers a similar service, as does Dental X Change, http://dentalXchange.com, and the “Form + Function” column of the Wall Street Journal, by John Pierson. Review the trade magazines in the field of your invention for other ideas. Nolo also publishes an excellent book, Marketing Without Advertising, by Michael Phillips and Salli Rasberry; its title is self- explanatory. Other sources of publicity and possible sale or licensing opportunities are exhibits, trade fairs, and business shows. I don’t recommend that you use these, since I’ve heard only a few success stories from exhibitors. On the other hand, I have heard of many more cases where foreign or domestic manufacturers copy good inventions and hope to make a quick killing or avoid any pertinent patents. But if you feel that you may get a bite from this type of exposure, try one—the cost is usually a few hundred dollars. You’ll be given a table or booth, or equivalent space to demonstrate your invention at the fair or show. Naturally, your exhibit should be attractive and interesting, and it is preferable to have a working model or very good literature available in connection with your invention. There are exhibitionservice companies that will prepare a display exhibit for you for a fee. Also, several of the Contingent-Fee Invention Brokers listed above have exhibition areas. The following site lists over 50,000 trade shows held annually in the U.S.: www.tscentral.com. Don’t overlook the media (radio, TV, newspapers, and magazines) as an excellent source of free publicity, which most experts say is the best kind. Many local radio and TV stations feature talk shows whose hosts are always looking for interesting guests; some stations even have shows in which new inventors can demonstrate or discuss their inventions. One syndicated show is Million Dollar Idea (www.milliondollarideashow.com). To find other shows and get on them, call your local stations, ask what talk shows they have and which might be interested in interviewing an inventor with a hot new product, and who the appropriate producers are. Then send the producers a press kit or letter describing your invention and why it and you would be of interest to the show’s listeners. One of the best ways to get media publicity (and concomitant interviews) is to dream up or pull a stunt. For example, if you’ve invented a new bicycle drive mechanism, you might enter and win a local bike race, or sponsor some type of contest (which you can win!). Lastly, don’t overlook a new phenomenon—invention stores that sell newly invented products at retail. One is the New Products Showcase at the Irving Mall in Irving, Texas. Also, there are a number of Sharper Image- and Nature Co.-like stores that sell dozens of new gadgets and are always looking for new ones to scoop their competition. 6. The Premium Marketing Route If you can’t get a manufacturer or distributor to take your invention, try offering it as a premium to accompany a related product that is already on the market. For example, one television magazine show featured a girl, Abbey Mae Fleck, 8, of St. Paul, Minnesota, who invented a great plastic hanger to suspend bacon in a microwave oven so that the grease dripped away while it cooked. However, none of the manufacturers of plastic microwave accessories would bite (their loss!). So ingenious Abbey approached a bacon com-
ChaPter 11 | How to MARKET YOUR INVENTION | 317 pany and got them to offer her Makin Bacon® via a discount coupon on their bacon packages. The result: An instant success! The bacon company’s investment was mini - mal, yet it profited handsomely by providing a way to cook its bacon dryly. And Abbey got her commercial distribution. Abbey’s story also shows that creativity has no age limits. 7. The Celebrity Endorsement Route If a product bears a celebrity’s name or endorsement, people will be far more likely to buy it. So, getting a celebrity to endorse it is often a key to instant success. Consider George Foreman’s Lean, Mean Grilling Fat-Reducing Machine griller. Without the champ’s endorsement and name it might not have been a fabulous success. Celebrity endorsements are particularly useful if you have a sporting goods invention, such as a golf club. To get a celebrity endorsement, first perfect and get your product ready for market. Prepare suitable sales and promotional materials, with photos, and then approach the celebrity you feel would do your baby justice. While you’ll have to share a good portion of your profits, you’ll find that your chances of success will be almost assured if you have a good product and can get a famous celebrity to endorse and name it. K. Summary After filing a patent application, try to get your invention on the market; don’t wait until your patent issues. Since it can take a long time to license an invention, perseverance and patience are essential. There are seven routes to profit from an invention and they involve using a marketing intermediary, manufacturing and/or marketing your invention yourself, or licensing your invention to a company. Most inventors use the latter. Don’t use a fee-based intermediary (a company that wants up-front money) unless they can demonstrate that many of their clients have made more money than they paid the intermediary. The best way to sell or license an invention is to demonstrate a working model. Find prospective manufacturers in stores, catalogs, and trade magazines. Larger companies will require that you sign a waiver (giving up all rights except patent rights) before they will look at your invention. You may have better luck with companies that are smaller and geographically close to you. These companies usually communicate in a more direct manner, avoid the NIH syndrome, and often don’t require a waiver. If you want to manufacture and/or distribute the invention yourself you may need financing and a business plan. There are many ways to get publicity for your invention including premium marketing and celebrity endorsements. l
Page 1 and 2:
N O LO ® “The best roll-up-your-
Page 3 and 4:
Products & Services Books & Softwar
Page 5 and 6:
15th edition Patent It Yourself You
Page 7:
Acknowledgments My deep thanks go t
Page 10 and 11:
2 3 4 The Science and Magic of Inve
Page 12 and 13:
8 9 E. Make and Sell Your Invention
Page 14 and 15:
13 14 J. The Patent Laws of Other C
Page 16 and 17:
Appendixes 1 2 Abbreviations Used i
Page 19 and 20:
Your Legal Companion A. You Don’t
Page 21 and 22:
Your Legal COMPANION | 3 D. Should
Page 23:
Your Legal COMPANION | 5 E. New Mat
Page 26 and 27:
8 | Patent it YOURSELF 3. Advantage
Page 28 and 29:
10 | Patent it YOURSELF • Utility
Page 30 and 31:
12 | Patent it YOURSELF Sidebar hea
Page 32 and 33:
14 | Patent it YOURSELF pay a Utili
Page 34 and 35:
16 | Patent it YOURSELF • ornamen
Page 36 and 37:
18 | Patent it YOURSELF Having cove
Page 38 and 39:
20 | Patent it YOURSELF contest and
Page 40 and 41:
22 | Patent it YOURSELF the holder
Page 42 and 43:
24 | Patent it YOURSELF latter will
Page 44 and 45:
26 | Patent it YOURSELF household w
Page 46 and 47:
28 | Patent it YOURSELF actions. In
Page 48 and 49:
30 | Patent it YOURSELF If Your Cre
Page 50 and 51:
32 | Patent it YOURSELF Learn Areas
Page 52 and 53:
34 | PATENT IT YOURSELF Inventor’
Page 54 and 55:
36 | Patent it YOURSELF 7. Xerograp
Page 56 and 57:
38 | Patent it YOURSELF which later
Page 58 and 59:
40 | Patent it YOURSELF you learn t
Page 60 and 61:
42 | Patent it YOURSELF you can and
Page 62 and 63:
44 | Patent it YOURSELF 1. What a P
Page 64 and 65:
46 | Patent it YOURSELF idea, and n
Page 66 and 67:
48 | Patent it YOURSELF E. Record C
Page 68 and 69:
50 | Patent it YOURSELF Fisher Scie
Page 70 and 71:
52 | PATENT IT YOURSELF TITLE: Self
Page 72 and 73:
54 | Patent it YOURSELF be as impar
Page 74 and 75:
56 | Patent it YOURSELF results obt
Page 76 and 77:
58 | Patent it YOURSELF invention a
Page 78 and 79:
60 | Patent it YOURSELF 3. You may
Page 80 and 81:
62 | PATENT IT YOURSELF Provisional
Page 82 and 83:
64 | PATENT IT YOURSELF Fig. 3D—P
Page 84 and 85:
66 | PATENT IT YOURSELF 2 Both wrap
Page 86 and 87:
68 | PATENT IT YOURSELF 4 following
Page 88 and 89:
70 | PATENT IT YOURSELF 6 OPERATION
Page 90 and 91:
72 | Patent it YOURSELF In keeping
Page 92 and 93:
74 | Patent it YOURSELF time, call
Page 94 and 95:
76 | Patent it YOURSELF PPA Checkli
Page 97 and 98:
C H A P T E R 4 Will Your Invention
Page 99 and 100:
ChaPter 4 | Will Your INVENTION SEL
Page 101 and 102:
Page 103 and 104:
Page 105 and 106:
Page 107 and 108:
Page 109:
Page 112 and 113:
94 | PATENT IT YOURSELF Design and
Page 114 and 115:
96 | Patent it YOURSELF As Fig. 5A
Page 116 and 117:
98 | Patent it YOURSELF b. Software
Page 118 and 119:
100 | Patent it YOURSELF molecules
Page 120 and 121:
102 | Patent it YOURSELF This raise
Page 122 and 123:
104 | Patent it YOURSELF d. Specifi
Page 124 and 125:
106 | Patent it YOURSELF e. Summary
Page 126 and 127:
108 | Patent it YOURSELF 35 USC 103
Page 128 and 129:
110 | Patent it YOURSELF continuous
Page 130 and 131:
112 | Patent it YOURSELF neverthele
Page 132 and 133:
114 | Patent it YOURSELF Fig. 5C—
Page 134 and 135:
116 | Patent it YOURSELF Factor 20.
Page 136 and 137:
118 | Patent it YOURSELF you’ll s
Page 138 and 139:
120 | Patent it YOURSELF I. Do-It-Y
Page 140 and 141:
122 | Patent it YOURSELF 6. To Obta
Page 142 and 143:
124 | Patent it YOURSELF access to
Page 144 and 145:
126 | Patent it YOURSELF cannot han
Page 146 and 147:
128 | PATENT IT YOURSELF Millie Inv
Page 148 and 149:
130 | PATENT IT YOURSELF Fig. 6B(b)
Page 150 and 151:
132 | PATENT IT YOURSELF SAMUEL SEA
Page 152 and 153:
134 | PATENT IT YOURSELF Fig. 6D(b)
Page 154 and 155:
136 | PATENT IT YOURSELF Fig. 6D(d)
Page 156 and 157:
138 | Patent it YOURSELF Fig. 6E—
Page 158 and 159:
140 | Patent it YOURSELF If you get
Page 160 and 161:
142 | Patent it YOURSELF card symbo
Page 162 and 163:
144 | Patent it YOURSELF security o
Page 164 and 165:
146 | PATENT IT YOURSELF Searcher
Page 166 and 167:
148 | Patent it YOURSELF searched o
Page 168 and 169:
150 | PATENT IT YOURSELF Fig. 6J—
Page 170 and 171:
152 | Patent it YOURSELF Anticipati
Page 172 and 173:
154 | Patent it YOURSELF These site
Page 174 and 175:
156 | Patent it YOURSELF After you
Page 176 and 177:
158 | Patent it YOURSELF Reference
Page 178 and 179:
160 | PATENT IT YOURSELF Fig. 6L—
Page 180 and 181:
162 | Patent it YOURSELF “fibergl
Page 182 and 183:
164 | Patent it YOURSELF Fig. 6Q—
Page 184 and 185:
166 | Patent it YOURSELF 5. Importa
Page 187 and 188:
C H A P T E R 7 What Should I Do Ne
Page 189 and 190:
Fig. 7A—Invention Decision Chart
Page 191 and 192:
ChaPter 7 | What SHOULD I do Next?
Page 193 and 194:
Page 195 and 196:
Page 197 and 198:
How to Draft the Specification and
Page 199 and 200:
ChaPter 8 | How to DRAFT the SPECIF
Page 201 and 202:
Page 203 and 204:
Page 205 and 206:
Page 207 and 208:
Page 209 and 210:
Page 211 and 212:
Page 213 and 214:
Page 215 and 216:
ChAPtER 8 | HOW TO DRAFT THE SPECIF
Page 217 and 218:
Page 219 and 220:
Page 221 and 222:
Page 223 and 224:
Page 225 and 226:
Page 227 and 228:
Page 229 and 230:
Page 231 and 232:
Page 233 and 234:
Page 235 and 236:
Page 237 and 238:
Page 239 and 240:
Page 241 and 242:
C H A P T E R 9 Now for the Legales
Page 243 and 244:
ChAPtER 9 | NOW FOR THE LEGALESE—
Page 245 and 246:
ChaPter 9 | Now for the LEGALESE—
Page 247 and 248:
Page 249 and 250:
Page 251 and 252:
Page 253 and 254:
Page 255 and 256:
Page 257 and 258:
Page 259 and 260:
Page 261 and 262:
Page 263 and 264:
Page 265 and 266:
Page 267 and 268:
Page 269 and 270:
Page 271 and 272:
ChAPtER 9 | NOW FOR THE LEGALESE—
Page 273 and 274:
Finaling and Mailing Your Applicati
Page 275 and 276:
ChaPter 10 | FINALING and MAILING Y
Page 277 and 278:
Page 279 and 280:
Page 281 and 282:
Page 283 and 284: ChAPtER 10 | FINALING AND MAILING Y
Page 285 and 286: ChaPter 10 | FINALING and MAILING Y
Page 319: ChaPter 10 | FINALING and MAILING Y
Page 322 and 323: 304 | PATENT IT YOURSELF Inventor
Page 324 and 325: 306 | Patent it YOURSELF B. Overvie
Page 326 and 327: 308 | Patent it YOURSELF sent to th
Page 328 and 329: 310 | Patent it YOURSELF manufactur
Page 330 and 331: 312 | PATENT IT YOURSELF your inven
Page 332 and 333: 314 | Patent it YOURSELF of interes
Page 337 and 338: C H A P T E R 12 Going Abroad A. In
Page 339 and 340: ChaPter 12 | Going ABROAD | 321 and
Page 341 and 342: ChaPter 12 | Going ABROAD | 323 Mem
Page 343 and 344: ChaPter 12 | Going ABROAD | 325 sho
Page 345 and 346: Fig. 12B—Foreign Filing Routes (A
Page 347 and 348: ChaPter 12 | Going ABROAD | 329 abl
Page 349 and 350: ChaPter 12 | Going ABROAD | 331 3.
Page 351: ChaPter 12 | Going ABROAD | 333 The
Page 354 and 355: 336 | Patent it YOURSELF 21. Reread
Page 356 and 357: 338 | PATENT IT YOURSELF Inventor
Page 358 and 359: 340 | Patent it YOURSELF (Chapter 1
Page 360 and 361: 342 | Patent it YOURSELF what’s r
Page 362 and 363: 344 | Patent it YOURSELF your claim
Page 364 and 365: 346 | Patent it YOURSELF to get a d
Page 366 and 367: 348 | Patent it YOURSELF chose may
Page 368 and 369: 350 | Patent it YOURSELF excessive
Page 370 and 371: 352 | PATENT IT YOURSELF Fig. 13A/1
Page 372 and 373: 354 | PATENT IT YOURSELF 4-1-20xx F
Page 374 and 375: 356 | Patent it YOURSELF Under “P
Page 376 and 377: 358 | Patent it YOURSELF instructio
Page 378 and 379: 360 | Patent it YOURSELF Fig. 13C
Page 380 and 381: 362 | Patent it YOURSELF Part I—G
Page 382 and 383: 364 | Patent it YOURSELF Here are s
Page 384 and 385:
366 | PATENT IT YOURSELF Provide 1"
Page 386 and 387:
368 | PATENT IT YOURSELF Appn. Numb
Page 388 and 389:
Page 390 and 391:
Page 392 and 393:
Page 394 and 395:
Page 396 and 397:
Page 398 and 399:
380 | PATENT IT YOURSELF prior art
Page 400 and 401:
382 | Patent it YOURSELF indicating
Page 402 and 403:
384 | Patent it YOURSELF Moreover,
Page 404 and 405:
386 | Patent it YOURSELF copy of th
Page 406 and 407:
388 | Patent it YOURSELF Checklist
Page 408 and 409:
390 | Patent it YOURSELF Checklist
Page 410 and 411:
392 | Patent it YOURSELF 4. Appeal
Page 412 and 413:
394 | Patent it YOURSELF 7. Abandon
Page 414 and 415:
396 | Patent it YOURSELF If your ap
Page 416 and 417:
398 | Patent it YOURSELF 3. Petitio
Page 418 and 419:
400 | PATENT IT YOURSELF Inventor
Page 420 and 421:
402 | Patent it YOURSELF • Indepe
Page 422 and 423:
404 | Patent it YOURSELF make sure
Page 424 and 425:
406 | Patent it YOURSELF 2. You can
Page 426 and 427:
408 | Patent it YOURSELF file a ter
Page 428 and 429:
410 | Patent it YOURSELF (Rules 130
Page 430 and 431:
412 | Patent it YOURSELF O. Jury Tr
Page 432 and 433:
414 | Patent it YOURSELF be of a cl
Page 434 and 435:
416 | Patent it YOURSELF 3. If your
Page 436 and 437:
418 | Patent it YOURSELF Definitely
Page 438 and 439:
420 | Patent it YOURSELF year. Fill
Page 440 and 441:
422 | Patent it YOURSELF C, and the
Page 442 and 443:
424 | Patent it YOURSELF if the def
Page 444 and 445:
426 | Patent it YOURSELF Patent Tro
Page 446 and 447:
428 | Patent it YOURSELF If you can
Page 448 and 449:
430 | Patent it YOURSELF explanatio
Page 450 and 451:
432 | Patent it YOURSELF in Markman
Page 452 and 453:
434 | Patent it YOURSELF • Americ
Page 454 and 455:
436 | PATENT IT YOURSELF Inventor
Page 456 and 457:
438 | Patent it YOURSELF performed
Page 458 and 459:
440 | Patent it YOURSELF the employ
Page 460 and 461:
442 | PATENT IT YOURSELF Assignment
Page 462 and 463:
444 | Patent it YOURSELF H. Univers
Page 464 and 465:
446 | Patent it YOURSELF U.S., and
Page 466 and 467:
448 | Patent it YOURSELF Lump Sum P
Page 468 and 469:
450 | Patent it YOURSELF applicatio
Page 470 and 471:
452 | Patent it YOURSELF MAR Minimu
Page 472 and 473:
454 | Patent it YOURSELF It has bee
Page 474 and 475:
456 | Patent it YOURSELF Patents.co
Page 476 and 477:
458 | Patent it YOURSELF directorie
Page 478 and 479:
460 | Patent it YOURSELF Section A
Page 480 and 481:
462 | Patent it YOURSELF tittle (a
Page 482 and 483:
464 | Patent it YOURSELF square sta
Page 484 and 485:
466 | Patent it YOURSELF B. Glossar
Page 486 and 487:
468 | Patent it YOURSELF first sale
Page 488 and 489:
470 | Patent it YOURSELF Provisiona
Page 491 and 492:
A p p e n d i x 4 Fee Schedule CAUT
Page 493 and 494:
Appendix 4 | Fee SCHEDULE | 475 37
Page 495 and 496:
Page 497:
Page 500 and 501:
482 | Patent it YOURSELF A. Patent
Page 503 and 504:
A p p e n d i x 6 Quick-Reference T
Page 505 and 506:
A P P E N D I X 7 Tear-Out Forms No
Page 507 and 508:
Nondisclosure Agreement 1. Parties.
Page 509:
Invention Disclosure Sheet of Inven
Page 513 and 514:
Form 3-4: Application Data Sheet—
Page 515 and 516:
Form 3-4: Application Data Sheet—
Page 517:
Positive and Negative Factors Evalu
Page 521 and 522:
Consultant’s Work Agreement 1. Pa
Page 523:
Searcher’s Worksheet Sheet of Inv
Page 527 and 528:
Form 10-1A: Declaration for Utility
Page 529:
Form 10-1A: Declaration for Utility
Page 533:
Form 10-2: Utility Patent Applicati
Page 537:
Form 10-4: Credit Card Payment Form
Page 541:
In the United States Patent and Tra
Page 544 and 545:
Form 10-6B: Information Disclosure
Page 547:
Page 551:
Design Patent Application—Preambl
Page 555:
Form 10-12: Request for Expedited E
Page 559:
Page 563:
Form 13-4: Petition for Extension o
Page 567 and 568:
Form 14-1: Request for Continued Ex
Page 569:
Page 573:
Maintenance Fee Reminder Next fee d
Page 577:
Joint Applicants—Statement of Res
Page 580 and 581:
they may do so with the written con
Page 583 and 584:
Form 16-4: Recordation Form Cover S
Page 585 and 586:
Universal License Agreement 1. Part
Page 587 and 588:
whether or not any royalty payment
Page 589 and 590:
compensation it recovers for any su
Page 591 and 592:
A p p e n d i x 8 Forms Available a
Page 593 and 594:
Index A “A,” correct use of, 20
Page 595 and 596:
INDex | 577 Biotechnology patents e
Page 597 and 598:
INDex | 579 Classification searches
Page 599 and 600:
INDex | 581 format of, 247, 249 ind
Page 601 and 602:
INDex | 583 including all possible,
Page 603 and 604:
INDex | 585 in specification, 198,
Page 605 and 606:
INDex | 587 exploitation of flowcha
Page 607 and 608:
INDex | 589 designs as, 298 sketche
Page 609 and 610:
INDex | 591 official date of, 351 P
Page 611 and 612:
INDex | 593 paragraph numbers in, 2
Page 613 and 614:
INDex | 595 digital, for use in CAD
Page 615 and 616:
INDex | 597 press release, 413 See
Page 617 and 618:
INDex | 599 slash-sandwiched, 72, 4
Page 619 and 620:
INDex | 601 in notebook, 50, 51, 53
Page 621 and 622:
Bestsellers The Small Business Star
Page 623 and 624:
Online Legal Forms Nolo offers a la
Page 625 and 626:
Keep Up to Date 1 Go to Nolo.com/ne
Page 627:
About the Author David Pressman is
show all

Patent It Yourself - PDF Archive

Create successful ePaper yourself

Delete template?

Save as template?