(Bk Business) Carol Kinsey Goman Ph.D.-The Nonverbal Advantage_ Secrets and Science of Body Language at Work -Berrett-Koehler Publishers (2008)
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Chapter 3: <strong>The</strong> Eyes Have It<br />
51<br />
C<strong>at</strong>ching all these fleeting eye signals takes practice, but<br />
by simply observing more closely you will know whether<br />
someone most typically thinks in pictures, words, or feelings.<br />
Remember, though, not all right-h<strong>and</strong>ed people display<br />
these same p<strong>at</strong>terns. <strong>The</strong> trick is to get to know an individual’s<br />
eye cues so th<strong>at</strong> you interpret them accur<strong>at</strong>ely. With this<br />
knowledge you can (as I did in my counseling practice) literally<br />
speak their language: “Look <strong>at</strong> it from this perspective,”<br />
“Does this sound good to you?” or “Wh<strong>at</strong> do you feel is the<br />
right thing to do?” You’ll also have a glimpse into whether<br />
someone is recalling something she’s actually seen (eyes up<br />
<strong>and</strong> to the left) or if she is visualizing an imagined or madeup<br />
scene (eyes up <strong>and</strong> to the right).<br />
<strong>Business</strong> Gaze <strong>and</strong> Social Gaze<br />
An <strong>at</strong>tractive manager was having problems dealing with the<br />
male employees in her department. “<strong>The</strong>y never take me seriously,”<br />
she complained. “It’s as though they think I’m flirting<br />
with them. Which I definitely am not!”<br />
After w<strong>at</strong>ching her interact with members <strong>of</strong> her staff,<br />
I saw the problem. She was trying to discuss work-rel<strong>at</strong>ed<br />
issues while using a social gaze.<br />
Here’s wh<strong>at</strong> I mean: If you cre<strong>at</strong>e an imaginary triangle,<br />
with the eyes <strong>at</strong> the base <strong>and</strong> the apex <strong>at</strong> midforehead, you<br />
have mapped out the “look <strong>of</strong> business”—the business gaze.<br />
When you keep your gaze in th<strong>at</strong> area, you nonverbally signal<br />
a no-nonsense, businesslike approach.<br />
When you invert the triangle <strong>and</strong> move your focus from<br />
the eyes to the mouth, you turn your gaze into one more<br />
appropri<strong>at</strong>e for social encounters. And a social gaze can be<br />
misinterpreted as flirt<strong>at</strong>ious—even in a business setting.