(Bk Business) Carol Kinsey Goman Ph.D.-The Nonverbal Advantage_ Secrets and Science of Body Language at Work -Berrett-Koehler Publishers (2008)
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140 <strong>The</strong> <strong>Nonverbal</strong> <strong>Advantage</strong><br />
TRY THIS<br />
<strong>The</strong> next time you shake h<strong>and</strong>s with someone you know<br />
well, mentally give his grip a label, such as bone crusher,<br />
dead fish, or finger grinder. <strong>The</strong>n decide how reflective<br />
<strong>of</strong> his overall personality th<strong>at</strong> h<strong>and</strong>shake label is.<br />
Mr. President, Meet Mr. President<br />
It’s a m<strong>at</strong>ter <strong>of</strong> personal style, <strong>of</strong> course, but both George W.<br />
Bush <strong>and</strong> Bill Clinton have unique h<strong>and</strong>shaking techniques.<br />
President Bush tends to keep his legs slightly apart <strong>and</strong> to<br />
lean in with his upper body when shaking h<strong>and</strong>s. He habitually<br />
touches people on the shoulder or the elbow <strong>and</strong> lets his<br />
touch linger there. President Clinton shakes your h<strong>and</strong> with<br />
his right h<strong>and</strong> <strong>and</strong> with his left h<strong>and</strong> pulls you in by your<br />
elbow. Because <strong>of</strong> the increased element <strong>of</strong> intimacy, both<br />
presidents’ greetings are perceived as warmer <strong>and</strong> more personal<br />
than a traditional politician’s h<strong>and</strong>clasp.<br />
Let’s Shake on It!<br />
You extend your h<strong>and</strong> <strong>and</strong> reach for someone else’s h<strong>and</strong> to<br />
shake. It’s the simplest <strong>of</strong> nonverbal exchanges <strong>and</strong> one you<br />
may engage in several times a day. But hidden within such<br />
a seemingly simple formality is an opportunity to make a<br />
lasting impression. A study on h<strong>and</strong>shakes by the Income<br />
Center for Trade Shows showed th<strong>at</strong> people are two times<br />
more likely to remember you if you shake h<strong>and</strong>s with them.<br />
<strong>The</strong> trade-show researchers also found th<strong>at</strong> people react to<br />
those with whom they shake h<strong>and</strong>s by being more open<br />
<strong>and</strong> friendly. Various other studies show th<strong>at</strong> shaking h<strong>and</strong>s<br />
makes you more likable, friendly, <strong>and</strong> persuasive.