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MasterCard Rules (PDF)

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4.1 Right to Use the Marks<br />

4.1.1 Licenses<br />

Trademarks and Service Marks<br />

4.1 Right to Use the Marks<br />

A right to use one or more Marks or to use the Interchange System to process<br />

unbranded transactions is granted to Customers and other licensees only<br />

pursuant to the terms of a License or other agreement with the Corporation.<br />

Unless an interim License has been granted, a Mark must not be used in any<br />

form or manner before the execution of a written License and, if applicable,<br />

a License addendum.<br />

No additional interest in the Marks is granted with the grant of a right to use the<br />

Marks. A Licensee is responsible for all costs and liabilities resulting from or<br />

related to its use of a Mark or the Interchange System.<br />

Except as otherwise set forth in Rule 1.5.4, each License is non-exclusive and<br />

non-transferable. The right to use a Mark may be sublicensed by a Licensee to<br />

any Sub-licensee only in accordance with the Standards or otherwise with the<br />

express written consent of the Corporation. A Customer or other Licensee that<br />

is permitted to sublicense the use of a Mark to a Sub-licensee must ensure, for<br />

so long as the sublicense is in effect, that the Mark is used by the Sub-licensee<br />

in accordance with the Standards and/or other additional conditions for such<br />

use required by the Corporation.<br />

The right to use a Mark cannot be sublicensed or assigned, whether by sale,<br />

consolidation, merger, amalgamation, operation of law, or otherwise, without<br />

the express written consent of the Corporation.<br />

The Corporation makes no express or implied representations or warranties<br />

in connection with any Mark and the Corporation specifically disclaims all<br />

such representations and warranties.<br />

4.1.2 Protection and Registration of the Marks<br />

Protection of the Marks is vital to the Corporation, its Customers and other<br />

Licensees. Any use of a Mark must not degrade, devalue, denigrate, or cause<br />

injury or damage to the Marks or the Corporation in any way.<br />

By using any Mark, each Customer and other Licensee acknowledges the<br />

Corporation’s sole ownership of the Marks and agrees not to challenge or<br />

contest the Corporation’s exclusive ownership of the Marks, assist others in<br />

doing so either directly or indirectly or otherwise take or assist others in taking<br />

any acts or failing to take actions that would be inconsistent with that ownership.<br />

All use of any Mark will inure solely to the benefit of the Corporation.<br />

©1969–2012 <strong>MasterCard</strong>. Proprietary. All rights reserved.<br />

<strong>MasterCard</strong> <strong>Rules</strong> • 12 December 2012 4-1

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