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The Lolita Complex: - Scholarly Commons Home

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While Isao’s Dolly-kei image was certainly a forerunner, there is no doubt<br />

that Baby refined and codified the Classic <strong>Lolita</strong> silhouette. And although<br />

Isobe credits Ohnishi as “the true pioneer of today’s <strong>Lolita</strong> fashion in<br />

Japan”, 48<br />

the Baby brand typifies but also exemplifies the authentic, fully-<br />

formulated Sweet <strong>Lolita</strong> image in demonstrating the key elements, rules and<br />

regulations of the style that pertain to modesty, sweetness, and innocence.<br />

Image removed according to copyright law<br />

Figure 57: Baby the Stars Shine Bright (Japanese label)<br />

Both Baby and Isobe are immortalised in Novala Takemoto’s novel<br />

Shimotsuma Monogatari (Shimotsuma Story, 2002) and Tetsuya Nakashima’s film<br />

adaptation, released in Japan in 2004 and then rereleased as Kamikaze Girls<br />

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