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Ayrıntılı Bilimsel Program ve Bildiri Özetleri - YAEM2010

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YAEM 2010<br />

YÖNEYLEM ARAÞTIRMASI VE ENDÜSTRÝ MÜHENDÝSLÝGI 30. ULUSAL KONGRESÝ<br />

A Mathematical Model for Perishable Products with Price- and<br />

Stock-Dependent Demand<br />

1 2<br />

Arda Yenipazarli , Erhun Kundakcioglu<br />

1 Department of Information Systems & Operations Management,<br />

Uni<strong>ve</strong>rsity of Florida, Gainesville, FL<br />

2 Department of Industrial Engineering, Uni<strong>ve</strong>rsity of Houston,<br />

Houston, TX<br />

In this study, we introduce a single store multi-product order quantity<br />

model incorporating product assortment decision for perishable<br />

products that maximizes the retailer's profit under shelf space and<br />

backroom storage capacity constraints. The demand rate of an item is<br />

a deterministic and multivariate function of selling price per unit and<br />

on-display stock le<strong>ve</strong>l. The retailer simultaneously decides the choice<br />

of brands to stock, allocation of scarce shelf space among stocked<br />

brands, selling prices, and ordering quantities of stocked brands. The<br />

results are discussed with numerical examples to identify how the<br />

variation in the total profit is apportioned to changes in demand<br />

parameters.<br />

1192

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